‘We will help make better environment for people’
Its Head of Marketing, Sumaya Abdool was recently in Nigeria and she spoke passionately about Eaton and how it is transforming lives. Currently with almost a million employees around the world, Eaton has had brands within Africa since 1927.
Malta Guinness to reward consumers with bumper promo
The brand’s ambassador Basketmouth, carried out a simple test on social media, asking Nigerians to share their idea of what N1 million could do for them. The winner of the test was also unveiled at the promo launch.
Eight essential PR tips for small businesses
Many PR experts describe this as ‘humanizing your brand’. This involves telling audiences about your brand essence, its backstory, and its overall mission with a view to building an atmosphere of trust.
DBS transmitting station conversion project ready in two weeks
Mr. Patrick Ukah, who led a team of officials from the ministry to inspect ongoing work on the conversion project, the Manager of the firm handling the project, KK & Jamie Enterprises, Mr. Emmanuel Nwokolo, assured that...
Film, video censors board vows to root out pirates
The latest enforcement drive embarked upon by the task force of the National Film and Video Censors Board (NFVCB) to rid creative industry of pirated and unlicensed works has begun to yield positive result.
The Okija and Ozubulu in your brand
Flashback August 4, 2004. Police uncover the Okija Shrine in Ihiala Local Government Area of Anambra State. They find more than 50 decomposing bodies and 20 human skulls while 30 witchdoctors...
Nigeria’s first Consumer solution platform launched
Brand I Limited, a consumer based research and intelligence company, has launched a portal ConsumerHalla aimed at providing relief to consumers, who have issues relating to how they are treated...
‘Repositioning Brand Nigeria demands commitment from political leaders’
Marketing and public relations practitioners, Lampe Omoyele and Bolaji Okusaga, have advised that with the increasing competition among nations for capital destination, global, regional and subregional influence...