Oracle works attract MWA, ADVAN awards
Oracle Experience, a foremost brand activation agency, has again been reaffirmed as the most creative and best in interpreting clients’ briefs at the 2015 Marketing World Awards (MWA) by winning 2015 Experiential Agency of the Year.
Radio station sells new vision to stakeholders
Wave Radio, formerly Radio Port Harcourt, was launched last week in Lagos, with the management team selling the ideals of the station to media stakeholders. Leading the team was the Head Consultant, Mr. Femi Sowoolu.
Gulder Ultimate Chase produces another car winner
A forthnight ago, Benjamin Akuruka, a 300 level undergraduate of the Enugu State University of Science and Technology told his 86 year old father, Pa Emmanuel Akuruka, that he would drive him home from a wedding ceremony which the octogenarian planned to attend on Saturday, November 7; in a brand new car which he would win in a competition.
New TV Commercial revs up reaction, preaches fidelity
The new Easy Starter Television Commercial from Etisalat has continued to generate ripples of reactions among Nigerians. Though the idea behind the TVC is principally to sell a product but the manner in which the message meant to deliver that has been packaged, the TVC content has much more.
Centre For Media Development Treks For Dokpesi At 64
AS the founder of Daar Communication celebrated 64 recently, in marking the day, the Raymond Dokpesi Centre for Media Development staged an endurance trek of 5 kilometre within Alagbado of Lagos.
Twenty-nine years on, Dele Giwa’s ghost still crying for justice
IT is interesting the dimension the re-opening of debate over the murder of the celebrated journalist and founding editor of Newswatch Magazine, Dele Giwa, is taking lately.
StarTimes announces Kanu as Africa Brand Ambassador
FORMER Super Eagles star players, Kanu Nwankwo and Jonathan Akpoborire were last week unveiled as Africa brand ambassadors for StarTimes, a pay television platform. Speaking at the event, Director, NTA-StarTimes Enterprise, Mr. Maxwell Loko, said that both NTA and StarTimes is proud to appoint super stars as its new brand ambassadors with Kanu projected to…
BAK tasks govt, practitioners on aesthetics environment
THE organisers of outdoor advertising premier reward system tagged “Brand As King International’ has enjoined government and practitioners to nurture, protect and sustain the environment from dreaded global warming and its effects. The Editor-in-Chief of Billboard World magazine, Maureen Umanah at a briefing to announce the theme for the 5th edition of the biannual industry…
Stakeholders mobilise resources for sustainability of community radio
SINCE May 2015 when the Federal Government released broadcast licences for 17 communities across Nigeria to own radio stations in their localities, stakeholders have revved up strategies not only to ensure solid foundation for the emerging third tier of broadcasting, but also to foster sustained community radio platform in the country. So far, three…
Why Africa remains ill-reported, by communication scholars, experts
THE African Leadership Development Centre of the Covenant University, Ota, Ogun State hosted unusual guests last Tuesday. The occasion was the 3rd Idowu Sobowale International conference and communication scholars and professionals came from far and near to honour the distinguished academic whose contribution to media development in the country is legendary. Prof. Idowu Sobowale is…
ADVAN Award: Orijin wins Brand of the Year
As Share a Coke adjudged Campaign of the year ORIJIN, a brand of Guinness Nigeria, was on Saturday, in Lagos, declared the Brand of the Year at the 2015 Advertisers’ Association of Nigeria (ADVAN) Award for Marketing Excellence, beating Maggi and Coke to second and third place respectively. In the Campaign of the Year Category,…