Nigeria's first sports betting platform, NairaBET has just launched a new platform for its users with free bet credit bonus of N1000 to all existing customers. According to NairaBET's CEO, Otunba Akin Alabi, the main reason for switching to a new platform is to enable Nairabet to serve its customers better with speed, flexibility and…
Oral B Pledges To Grow Oral Health Awareness In 2016
ORAL B, popular toothpaste brand from the stable of Procter & Gamble, has restated its commitment to promoting dental health awareness among Nigerians as a major goal this year and beyond. Speaking recently at the Lagos office of Procter & Gamble during an interactive session with some journalists, Oral B Brand Director for Sub-Saharan Africa,…
GTBank To Reward Mobile Banking Customers
ONE of Nigeria’s top financial institutions, Guaranty Trust Bank, has launched a new competition to reward its mobile banking customers by availing them a chance to win N100,000 weekly in the mBank January rewards. The competition will run throughout the month of January 2016 and 10 lucky customers will win N100,000 weekly during the period.…
Blessing Okagbare Becomes First Bank’s Brand Ambassador
NIGERIA’S queen of track and Africa’s fastest woman, Blessing Okagbare has been named First Bank of Nigeria’s Brand Ambassador. With a large collection of medals in track and field events, she embodies the strong qualities of resilience and excellence, a reflection of First Bank’s brand promise to always deliver the gold standard of value and…
How Market Players Can Survive Austerity In 2016, By
NO one welcomes tough times. But it is part of every life cycle. Globally, experts have predicted a tough marketing year in 2016. As the year unfolds, many brand owners, especially in the FMCGs will need to be more aggressive in their marketing activities to reduce the consignments in their warehouses caused by low purchasing…
Cannes Lions Overhauls Award Categories For 2016
TO reflect the digital changes in the industry, the Cannes Lions International Festival of Creativity has announced that this year’s awards will see the Press Lions become the Print and Publishing Lions and Digital Craft split from the Cyber and Mobile Lions. The addition of the Press Lions is considered to be a milestone in…
Panasonic, SIMS Partner To Boost Nigeria’s Industrial Growth
AS the Federal Government continues to strategise on ways to boost manufacturing and industrialisation following the current crash in oil prices, top global brands have continued to show their readiness and commitment to deepen their presence in Africa’s biggest market.
Etisalat Boosts Offerings With Ikotun Experience Centre
ETISALAT Nigeria, the country’s leading innovative and customer friendly telecommunications services provider, has boosted its offerings to subscribers on the network with the launch of another experience centre in Ikotun Egbe, Lagos State.
Bytesize Co-Founder Leaves Agency After Six Years
BUKOLA Akingbade, the co-founder of Rosabel Leo Burnett Group’s award-winning digital arm, Bytesize has quit the advertising agency after six years of incredible contribution to the integrated marketing communication industry.
UNICAL Student Wins Hyundai Car As Etisalat’s 2015 Cliqfest Ends
IT was two days of excitement and motivation for students and staff of the University of Calabar as Cliqfest, Etisalat Nigeria’s youth-centric edutainment initiative, made its final stop for the year 2015, after visiting 16 tertiary institutions in the country.