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Mahindra’s three-wheeler tricycle debuts in Nigeria

By Benjamin Alade
27 July 2018   |   4:14 am
Mahindra Group in conjunction with its Channel Partner, VIP Merchandise Enterprise Limited, have announced the arrival of its all new three-wheeler tricycle, Alfa P400 for the Nigeria market.

Mahindra Group in conjunction with its Channel Partner, VIP Merchandise Enterprise Limited, have announced the arrival of its all new three-wheeler tricycle, Alfa P400 for the Nigeria market.

The Alfa P400 is the latest offering by Mahindra in the mobility solution space for Nigeria and it aims to deliver ‘Plenty Space Plenty Profit’ to its consumers. The tricycle is powered by a 400cc gasoline engine, which comes in both passenger and cargo variants.

The automobile comes with best-in-class features to include longest wheelbase, multi-reflector headlamps, battery lock, powerful 1KW starter motor, large windshield, mobile charger, bottle holder.

Owing to its super engine, Alfa P400 offers increased seating/cargo capacity and lower cost of maintenance that is unmatched in the market in turn providing improved earning potential to its consumers.

Speaking at the launching in Lagos, Head of International Operations (AFS)- Mahindra & Mahindra Limited, Arvind Mathew, said the group has been working steadfastly with VIP Merchandise to ensure that they deliver innovative mobility solutions to meet the needs of the Nigerian community.
Mathew said the Alfa P400 is a testimony to its intent, saying “We are launching this product across the country with due support on warranty, after-sales service, spare parts availability and local mechanic training. We will continue to up the ante on technology and innovation to offer solutions in Nigeria that will drive positive change.”

Also speaking at the event, Chairman, Geepee Group, Prakash Vaswani, said: “We have been working closely with Mahindra to provide customized mobility solutions for Nigeria. Our two-wheeler – Arro – has been successfully running in the Okada segment across Nigeria.

“With Alfa P400, we are now bringing a differentiated and specially designed three-wheeler for the market that provides improved capacity, be it for carrying passengers or cargo, for the customers. With our products, Arro and Alfa, we not only offer customized and unique mobility solutions for the market, but also deliver employment and entrepreneurial platforms to empower the community to Rise.”

The Mahindra Alfa P400, made at the company’s state-of-the-art plant in Zaheerabad, Telangana, India, comes with a warranty of six months/10,000 KMS. The tricycle is available in different color options of golden yellow and turquoise green yellow in the market, with service and spare part support through VIP Merchandise and its sales/service/spare parts dealer network pan Nigeria.

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