With zutasia.com, online activities deepen in Nigeria

TECHNOLOGICAL advances are making lifestyle to change: the kind of music people listen to, the food they eat, clothes they wear and where they live. The cultural landscape is being redefined, and so, are the economic dynamics and political variables.

   Entrepreneurs in the creative industry –  performing and plastic art  (music, film, fashion, comedy and events planning)  – are seeking ways to reach their customers and new markets without the need to leave their home. Through the digital platforms, the business of life and living is expanding. It’s now easier than ever before, to start selling products online with the potential of turning e-commerce ventures into a full-time online retail business.

   From an entrepreneur’s perspective, the benefits of widespread internet access mean that starting up a business from your living room can keep overheads low and offers the opportunity to work to a more flexible schedule.

   Joining the fray of creative enterperises that are taking advantage of online business is zutasia.com.

   At a media briefing to herald its launch, the floaters of the new venture said, the intention is not only to provide alternative to the existing, but equally prove that it is the home of care and class.

   “ We are set to deliver quality service to every customer and raise their sense of pride as ‘happening people’,” the floaters said. “zutasia.com is an online retail channel structured to provide creative avenues for businesses to meet opportunities, increase profitability and to create superior pleasurable value for customers.”      

    The company’s operations are designed to provide each customer with an exciting shopping experience to continually thrill the customer with compelling reasons to stick to the outfit  instead of its other online competitors.

    “We will not have any need to step out if there were no obvious gaps in service delivery and customer satisfaction. zutasia.com is, therefore, built with those two factors as key drivers,” said the floaters of the online business, which goes into operation from the new month.

   The vision is to be the friendliest one-stop-shop for online purchase in Nigeria. “We want customers to find everything they want while discovering other things,” they noted. “Our goal is to satisfactorily serve at least 40 per cent of Nigeria’s online retail market by staying true to our core values of quality products at best price in-time delivery, excellent customer service.”

   With the decision to have an operational base, zutasia.com is already solving the problem many online retail outfits face: cramping.