Glenfiddich Maverick Nights: Felabration 2017
Glenfiddich in collaboration with the highly anticipated Annual Felabration celebrations hosted a first of its kind event at Federal Palace, Victoria Island on Friday 13th October 2017.
The event is centred on the Glenfiddich Mavericks campaign, which aims to celebrate people who are bold enough to forge their own path, create their own rule book, adopt unconventional creative thinking and excel greatly in their own space.
As the “World’s #1 Most Awarded Single Malt Whisky” Glenfiddich endeavours to bring together the Maverick spirit of Purpose, Ingenuity, Charisma & Mastery.
It was promised to be an unforgettable night as the legend and music icon, Fela who embodies the key message of the campaign will be honoured and celebrated. With thrilling and electrifying performances, four great acts are lined up to give a stimulating and memorable experience.
Glenfiddich says it remains committed to celebrating those who boldly take risks and are unafraid to create their own path. Fela was one who took risks more often than not. He was harassed, chastised and even imprisoned. Still, those setbacks did not stop him from speaking the truth through his music which lives on and continues to inspire many. For this reason, Glenfiddich partnered Felabration to bring smiles to the faces of many as Fela and his music are remembered and celebrated.
The celebration, which attracts thousands of visitors from all the over the world, promises to be a truly remarkable event. With thrilling and electrifying performances, it will be an unforgettable night as these four mavericks who have all be influenced by Fela in one way or the other, will demonstrate the celebration of Glenfiddich’s key values; ingenuity, purpose, charisma and mastery.
The event is centered on the Glenfiddich Mavericks campaign, which aims to celebrate people who have made exceptional efforts to forge their own path, adopt unconventional creative thinking and have excelled in their own space. Four great performers; Femi Kuti, Seun Kuti, Bez and Nneka were lined up to deliver an unforgettable experience like never before.
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