With Road To MAMA, stars set tone for big party In Johannesburg
Tiwa Savage, Yemi Alade, AKA, Others Join MAMA Nominees
The Hard Rock Café, Lagos, was the place to be last weekend, as music stars and stakeholders in the showbiz industry converged at the upscale venue for the Road To MAMA concert, a prelude to the 2016 MTV Africa Music Awards (MAMA) holding later this month in Johannesburg, South Africa.
The event, which provided MTV Base management and their partners with the opportunity to address the media ahead of the big party in South Africa, also witnessed the unveiling of top artistes such as Tiwa Savage, Yemi Alade, AKA, Casper Nyovest, Emtee and others as nominees for this year’s award.
The Road to MAMA concert featured pulsating performances from YCee, Patoranking, Simi, Koker, South African hip hop act, Nasty C, as well as a surprise performance from MAMA nominee, Olamide, who treated the crowd to the best of his recordings. With notable DJs such as Xclusive, TTB, Hazan, Kaywise, Consequence and the GGB Dance Crew, there were no dull moments.
Hosted by MTV Base VJ Ehiz and City FM’s Sensei Uche, guests present at the event include, Olisa Adibua, Toolz, Dr Sid, DJ Spinall, Gbenro Ajibade, Do2Tun, Yaw, MTV Base new VJ, K’Ola, Ehiz, DJ Lambo, Lola OJ, Toke Makinwa, Gbemi Olateru-Olagbegi, Stephanie Coker, Zedeye, DJ Big N and others.
Setting the pace in the prestigious Artiste of the Year category are Nigerian artistes Wizkid and Yemi Alade, who go head to head against South Africa’s Black Coffee, Kenyan group Sauti Sol and Tanzanian artist Diamond.
The year’s most unforgettable songs are highlighted in Song of the Year in partnership with Google, where Shaktibobo by Olamide (Nigeria) squares up against Reggae Blues by Harrysongz feat Olamide, Kcee & Iyanya, Orezi (Nigeria), My Woman, My Everything by Patoranking feat. Wande Coal (Nigeria), Godwin – Korede Bello (Nigeria), Ngud – Kwesta feat. Cassper (South Africa), Roll Up Re-Up – Emtee feat. Wizkid and AKA (South Africa/Nigeria), Soweto Baby by DJ Maphorisa feat. Wizkid (South Africa/Nigeria), Baddest – AKA feat. Burna Boy, Khuli Chana, Yanga (South Africa/Nigeria), Wololo – Babes Wodumo feat. Mampintsha (South Africa), Coller la Petite – Franko (Cameroon) and Unconditionally bae – Sauti Sol feat. Alikiba (Kenya/Tanzania).
Contenders for the Best Video category include former MAMA honouree Clarence Peters, who scored a nod for Tiwa Savage’s If I Start to Talk, which goes up against the Kyle Lewis directed Jump (Anatii & Cassper feat. Nasty C), Daniel Levi’s Caviar Dreams for AL Bairre & PhFAT, Kisasi Kumi directed by Sasha Vybz on behalf of Sheeba, and Congolese artiste Youssoupha’s Niquer Ma Vie, directed jointly by Antony Abdelli & Jose Eon.
Nigeria’s Tiwa Savage notched up a second nomination in the Best Female category, where she faces strong opposition from fellow countrywoman Yemi Alade, Josey (Ivory Coast), Mz Vee (Ghana) and Vanessa Mdee (Tanzania).
Representing the artistry of Africa’s French-speaking nations, Franko (Cameroon) finds himself pitted against fellow countryman Magasco, in Best Francophone alongside J-Rio of Gabon, Ivory Coast’s Serge Beynaud and Togolese duo Toofan.
Speaking on the nominations, Alex Okosi, Senior Vice President & Managing Director, Viacom International Media Networks (VIMN) Africa, said, “This year’s nominations are truly pan-African, coming from all corners of the continent, and honouring artistes and achievers from more countries than ever before. We congratulate all our nominees from North, East, West, Central and Southern Africa as we count down the weeks to MAMA 2016.”
Voting for MAMA 2016 is underway at www.mtvbase.com and affiliated Twitter, Facebook and Instagram accounts. Additionally, fans can vote for Best Breakthrough, Song of the Year, Best Group, and Best International Act by simply searching for MTV MAMA on Google. Voting in all categories closes at 22:59 WAT/23.59 CAT on 19 October 2016.