AT&T, Verizon join Google ad boycott
AT&T and Verizon on Wednesday joined global firms pulling ads from Google, saying they did not want their brands associated with inappropriate content on the internet giant.
Google to revamp ad policies after U.K., big brands boycott
Google, the primary revenue driver for Alphabet Inc., announced changes to its advertising policies after major brands pulled ads from the platform because they appeared alongside offensive content, such as videos promoting terrorism or anti-Semitism.
Combating challenges in digital television
Social media helps businesses reach, connect and interact with a part of their target audience which may not have been possible with traditional media.
Twitter chief for China quits, hails its performance
Twitter's manager for China, whose appointment just eight months ago sparked controversy, has announced her resignation but welcomed the growing number of Chinese advertisers even though the service is blocked by Beijing.
Google enhances kids knowledge with ‘YouTube Kids App’
Google, in a bid to enable kids to learn new things about the world, unveiled the ‘YouTube Kids App’.
YouTube Continues To Battle With The Music Industry, Over Revenue Returns
Labels are facing off with Google’s video service provider; YouTube, over low returns on revenues and rights. The two entities have been warring for a decade now, over how much YouTube should pay music labels for hosting the music videos and songs that helped turn the video site into a monolith. YouTube says it’s paid…
YouTube Rewind: Google Releases The List Of The Biggest Viral Videos Of 2015.
Following what has been termed a successful year of Nigerian entertainment, search engine giant, Google, has released the list of the biggest viral videos of 2015 in its annual YouTube Rewind. Among the many topics that defined this year’s list was politics as the presidential election and its aftermath loomed large in the minds of…