White Square, one of the largest international creativity festivals in Europe, has named John Ajayi, Publisher/CEO of Marketing Edge, a jury of its contest.
   
The call for entries is currently open and participants are expected to submit their entries online till April 28. Entries are accepted in eight categories.
   
The high level of judging, professional competence and impartiality in the evaluation of entries are some of the strengths of White Square Festival.
 
This year, four line-ups of international jury represented by experts with worldwide recognition in the advertising industry, numerous awards and experience in judging prestigious creativity festivals around the world will evaluate the entries.
 
Creative Jury is judging creative and branding contests: film, print, radio a audio, outdoor, integrated, branded content & entertainment, creative use of media, communication design, packaging design, digital & interactive design, product design, brand environment design.
   
Marketing and Digital Jury is judging marketing effectiveness, marketing services, digital and media contests: marketing effectiveness, brand experience and  activation, PR, direct, campaigns: sectors, innovations, creativity driven transformation, digital, mobile, social and influencer, creative data, channels, excellence in media, media campaign.
   
Craft Jury is judging craft contest: film craft, print and outdoor craft, excellence in radio and audio.
   
Ajayi brings on board a wealth of experience spanning journalism, advertising, marketing and public relations.
 
He is a Fellow of National Institute of Marketing of Nigeria and a member of the Nigerian Institute of Public Relations, as well as a member of the Nigeria Guild of Editors (NGE).