At just 17, Obinna Ikenna Onuoha, known on stage as ‘Eze Blaq’, discovered his calling in the vibrant beats and soulful rhythms of music. Born in Imo State and rising as a star in the bustling music scene, Eze Blaq shared that his journey began in the classrooms and fields of his senior secondary school in 2019.

“Music has always been a part of my soul,” Eze Blaq recalls. “During sports events at school, I would perform, and a teacher once called me ‘the singer’. That stuck with me, and it was clear what I needed to do—sing, because it’s not just what I do, it’s who I am.”

Recently signed by Shrine Records, a dynamic new label based in the U.S., Eze Blaq’s talent was recognized as something beyond ordinary. “In 2020, my friends encouraged me to pursue music more seriously. It was then I truly embraced my path,” he explains.

Godwin Jukpor, the visionary CEO of Shrine Records, sees a deep reflection of his own struggles in Eze Blaq’s story. Growing up in the tough streets of Surulere, Lagos, Jukpor understands the grit required to succeed. “Every day you make it home is a victory,” Jukpor shares. “Many see the success but not the battles fought to achieve it. Eze Blaq’s authenticity and raw talent remind me of what it means to fight for your dreams.”

Jukpor is known for his ability to spot the ‘underdogs’—artists brimming with potential yet overlooked by others. “Eze’s music catches your ear, but he’s raw and real, which is why we took a chance on him. Our mission at Shrine Records is to elevate talents like him to platforms where they can shine even brighter.”

Founded in 2024, Shrine Records not only aims to propel musicians like Eze Blaq into the limelight but also plans to cultivate a nurturing ground for hidden gems in entertainment, ranging from music to comedy. “We’re building a sanctuary for artists who are yet to be discovered by the mainstream,” Jukpor states.

With plans to expand by establishing a studio in the United States, Shrine Records is setting the stage for a revolution in the entertainment industry, one undiscovered talent at a time.

Through passion, resilience, and the supportive hand of Shrine Records, Eze Blaq is poised to become not just a musical sensation but a symbol of hope for every young artist dreaming from the shadows.