Funke Akindele declares Kelloggs Super Stars Scholarship 3.0 open on World Breakfast Day
In the spirit of celebrating World breakfast day, Kellogg’s, hosted 200 mums to spread awareness on the importance of ensuring the habit of a regular healthy breakfast diet for the family. Using the opportunity, the brand also launched the third edition of its annual education-support program, Kellogg’s Super Stars Scholarship.
World’s breakfast day is observed every 26th of September to appreciate and encourage the habit of having a healthy breakfast. This year. Kellogg’s invited its brand ambassador, Funke Akindele Bello a.k.a Jenifa, to officially declare the entry opportunities for the superstars scholarship 3.0 open for children while encouraging invited mothers to ensure breakfast time is regular and routine is sustained.
Kellogg’s Superstars scholarship comes as a reward from participating in an essay writing competition. It is designed for primary school pupils to sharpen their creative writing skills while also bringing out the imaginative uniqueness in them. Students who perform excellently in the essay competition will be awarded with prize money in pursuance of their education.
For this edition, children between age 5-12 years are to submit their entries by visiting the website Kelloggsnigeria.ng and submit essay on “how they want their perfect morning to be”. The judging criteria is the creativity, storytelling, grammar, and vocabulary. 100 winners will each be awarded scholarship worth N100,000 as educational grant and 1,000 more winners will win Kellogg’s goodies.
Akindele Bello appreciated the efforts of the brand in not only nourishing Nigerian children but also supporting their dreams. She urged mothers to encourage their children to participate actively and commended the support of moms in sustaining the values of family institution. She went further to urge them to ensure their families don’t skip breakfast, as it is considered as the most Important meal of the day which aids mental alertness and contributes to a healthy lifestyle.
According to Neha Sharma, Head of Marketing, Kellogg’s Tolaram, “as the entry portal for Kellogg’s Superstars scholarship 3.0 has been formally declared open, we are proud to equally announce that trail on past winners revealed that they have remained motivated by the scholarship awards which is evidently reflecting on their individual academic performance”.
Mothers are urged to encourage their children to participate in this competition by visiting the website to stand a chance to become another set of Super stars.