Beyoncé Narrates Ad Honouring Serena Williams Ahead of U.S. Open

US player Serena Williams celebrates after winning with Tunisia's Ons Jabeur against Spain's Sara Sorribes Tormo and Czech Republic's Marie Bouzkova at the end of their round of 8 women's doubles tennis match, on day three, of the Eastbourne International tennis tournament in Eastbourne, southern England on June 21, 2022. (Photo by Glyn KIRK / AFP)
FILE PHOTO: Tennis – French Open – Roland Garros, Paris, France – June 4, 2021 Serena Williams of the U.S. reacts during her third round match against Danielle Rose Collins of the U.S. REUTERS/Benoit Tessier/File Photo

Beyoncé has narrated a new Gatorade ad honouring tennis star Serena Williams Ahead of her first-round match in the U.S. Open.

Williams, who is a 23-time Grand Slam title winner is the subject of the ad which debuted on Sunday night during the MTV Video Music Awards.

At the beginning of the ad, a young girl watches Willams play on TV as the words “For Serena, With Love” fill the screen.

Voicing the ad, Beyoncé says “When the world writes her down in history, we’ll begin where she started — at love.”

“No points, zero score, just love. It’s a love that we’ll remember through the generations. A love that started a movement. A movement to always love exactly who you are and who you can be.”

The ad incudes footage of Williams playing as she grows from her teenage years into womanhood. It also includes other female athletes, along with young girls and women as well as a cameo of Williams’ daughter Olympia.

Beyonce notes that Williams has taught the world “to feel like a queen unapologetically. With a crown indefinitely. To cherish every muscle and every curve your body exhibits.”

“So when we write her down in history, no matter who you are, no matter where you are, we”ll remember what she’s shown us. A movement to love you.”

Watch the full video:


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