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Brand Intelligence

16 Jan 2015
THE amazing success of many global brands that are household names today is possible because they mastered the art of creating highly attractive partner and customer value propositions. Brands, through effective communication, have endeared themselves to their consumers and increased their market share.   The publicity and goodwill generated by the recent partnership between Chivita100%…
16 Jan 2015
DANGOTE Industries Limited (DIL) has been ranked among Africa’s top 100 most admired and most valuable brands in 2014. According to the ranking released by Brand Africa in conjunction with African Business magazine, DIL emerged as the only brand of Nigerian origin among the continent’s topmost brands.   According to the 2014 Brand Africa 100…

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29 mins ago
***As INEC urges parties to respect own constitution The United Nations (UN), has decried the low number of female candidates contesting in the 2023 general elections in Nigeria, describing the development as unacceptable and appalling. This is as the Independent National Electoral Commission (INEC), urged political parties to respect their constitutions to ensure internal democracy…
39 mins ago
The National Bureau of Statistics (NBS), says the average retail price of Household Kerosene (HHK) paid by consumers in October was N1, 041.05 per litre.
1 hour ago
Will Smith has opened up to Trevor Noah on The Daily Show about the famous slap saga at the Oscars in March. During the promotion of his film "Emancipation", Will Smith who described the night as "horrific" said of the incident "And it’s like I understood the idea where they say hurt people hurt people.…
1 hour ago
Nigeria’s Presidential Enabling Business Environment Council (PEBEC) and the Judiciary in Oyo and Rivers States today announced the establishment of Small Claims Courts as part of an attempt to boost investors' confidence and reduce the challenges faced by small and medium-scale businesses.
1 hour ago
Flutterwave’s Senior Vice President of Offline Business, Dotun Adekunle, has stated that innovative and seamless identity management systems open doors of financial services to underserved demographics like youth and women, across Nigeria.