The Lagos State Governor, Babajide Sanwo-Olu, has tapped the electronic commerce sector in Nigeria for more impact on the economy. Sanwo-Olu stated this while applauding Jumia for its giant strides and the growth of the country’s e-commerce sector, as well as its unique contributions to its economic development.
  
He said that Jumia has earned its place as a major brand, with its growth and trajectory in the country’s e-commerce ecosystem over the years, which, he said, has made it a household name. He urged the company to not only strive to maintain its excellent service standards but to also work towards improving them.
 
According to checks by The Guardian, Market intelligence and advisory firm Mordor Intelligence puts Nigeria’s e-commerce market at $9.54 billion currently and is expected to hit $16.68 billion by 2030, which will be fueled by Nigeria’s increasing Internet penetration and ubiquitous smartphone usage.   
  
The Governor, who spoke during a courtesy visit by the management of Jumia Nigeria to the State House in Marina, reaffirmed the strategic importance of the company in the economic development of Lagos State and Nigeria, especially in job creation. He restated his administration’s commitment to ensuring that Lagos State remains environmentally friendly for businesses to grow.
 
“Our administration has always prioritized creating an enabling environment for businesses to thrive. Through various initiatives, we have strengthened the ease of doing business and fostered innovation to drive economic growth, and we will continue to support businesses and create opportunities that will aid in their growth”, Sanwo-Olu said.

Governor Sanwo-Olu said that the Lagos State Government remained open to collaborations with the private sector to enhance service delivery and infrastructure development and create opportunities for residents to build a resilient and sustainable future. He said the administration recognises the importance of working with the private sector to achieve its goals of improving the lives of its citizens.
   
Speaking also, the Chief Executive Officer of Jumia Nigeria, Sunil Natraj, thanked the governor for creating an enabling environment in the state for businesses like Jumia to grow.    He stated Jumia’s commitment to contributing towards the growth and development of the state and the country.
  
Natraj said the company has made tremendous strides from its early days as a tech start-up in Lagos and has grown to become the number one e-commerce platform in Nigeria, with a presence in nine African countries.  He said the company presently employs hundreds of Nigerians directly and thousands more indirectly as independent sales agents and partners.
   
He restated Jumia Nigeria’s commitment to providing excellent service, focusing on delivering exceptional value and fostering long-term relationships with its customers around the country. Among other things, he said the company is actively working to enhance customer experience, aiming to simplify the e-commerce process, making it easier for customers to navigate and shop online.
   
According to him, Jumia aims to transform everyday life in Africa by making it easier for consumers to access goods and services conveniently and affordably, adding that the company is focused on expanding access to retail across the country.