Firm launches new customer rewards scheme

A MOBILE banking and payment platform, eTranzact International Plc, has launched a promotion in collaboration with its mobile banking partners, FCMB, Skye Bank, Heritage Bank, Union Bank, Unity Bank, Access Bank, Standard Chartered, and Jaiz Bank to reward its loyal customers and encourage the adoption of mobile banking.

The reward promo tagged: ‘Cow, Turkey, Everything Goes Mobile Promo’ will see thousands of customers of eTranzact-powered mobile banking applications win millions of items including live cows, turkeys, chickens, Cable TV Starter Packs, movie tickets, hampers and bags of rice.

To win, all the new users have to do is download the mobile banking application of the partner banks and activate the mobile banking application by signing up and changing pin. To qualify to win any of these prizes, a user must conduct at least one of these transactions: Airtime Topup, Funds transfer and Bill Payments.

Leaders in any of these transactions will be selected weekly through a well-conducted and transparent process. There will also be a grand prizewinner to emerge at the end of the promo. The first 100 winners of different items have already emerged in Week 1 of the promotion.

Speaking about the promotion, Mr Valentine Obi, Group CEO, eTranzact International PLC said; “Mobile banking has changed not just the process of banking, but the very idea of what a bank is and can be. Before we introduced the first mobile banking application in partnership with our banking partners in 2003, a bank was limited to a physical place, an edifice that created some form of security of money within.

The promotion will run till December 31st, 2015 and the team expects to reach over 50 million people across the 36 states.