Holla app launches with “Ride and Gain” promo

Holla Cab Services, an app that allows any Nigerian book taxi cab ride at the tap of a phone button, has gone live with “Ride and Gain” package, enabling customers not only spend to ride but save some token for enjoyment.

“Ride and Gain” promo comes as Holla Rewards (Coupons) that anyone can change to cash or goods, for both drivers and riders.

On Holla Cab app, the rider can order cab service online and track his or her request.

Edward Essien, country chief executive officer of Holla Cab Services, said that the cab service is especially developed with both the riders and partners in mind.

“We are your Lifestyle Partners. In keeping with our appreciation for quality and standards, and our genuine concern for our customers’ investments, Holla has established strategic alliances/partnership with leading industry solution providers of International repute to deliver best-of-breed and reliable solutions and services to our market. This derives from our appreciation for appropriate technology as a transparent driver for business processes with a view to delivering measurable benefits for the customer. Hence the company’s Strategic Alliance Program – collaboration with some of the world’s leading technology owners” Essien added.

According to Essien, Holla Cab Services has phased rollout plan, starting from Lagos and eventually covering the major cities by first quarter of 2018.

Essien said, “because we are a Nigerian company with world best practices, we will ensure that we put smiles on the faces of both the riders and drivers”

According to the Holla Cab Services boss, the major areas of focus for the company is to empower the company drivers; provide clean and reliable cars; and ensure riders security; and each trip is cost effective.