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Upticomm unveils TheRoleModelSeries


UPTICOMM Marketing Company, a fast growing full-service public relations and integrated marketing communications consulting firm, last week celebrated its second anniversary in Lagos with the unveiling of TheRoleModelSeries project.

  The project is a five-part programme that includes; TheRoleModelSeries conference, school tours, publications/journal, blogs and award.

   According to the Chief Reputation Strategist, Upticomm Marketing Company, Olusegun McMedal, the project will be kicking off with TheRoleModelSeries Conference, which is an interactive and educative mentor-protégé programme for teenagers in public secondary schools designed to commemorate Children’s Day on May 27.

  The conference, he maintained, is an interventionist programme designed as a bridge to provide education, mentoring and inspiration using distinguished and reputable personalities in private, business and public life. And it will hold at the Main Auditorium, University of Lagos.

  The inaugural edition of conference with the theme: The Inspired Teenager: Life Changing Lessons from Mentors will have over 300 teenagers in public secondary schools in Lagos between 12 – 16 years in attendance. 

  There will be, inspirational speeches, presentations, Q&A sessions, drama skit and syndicate session including presentation of prizes, awards and plaques to deserving individuals and organisations.

  McMedal said that the idea is driven by the need to create access for teenagers to learn directly from role models in the society. 

    According to him, research has shown that the increasing rise in vices can be traced to people who finished from public schools largely due to lack of support and guidance from authority figures who could guide and inspire them to make the right choice in their formative years. 

   “This is a cause that Upticomm wants to champion and we encourage other well-meaning individuals and organisations to support us going forward”.

  He stressed that the road to successful career require more than the basic education as research has shown that almost all the successful people have mentors who could be parents, teachers, coaches or other authority figures who encourage and guide them to make informed decisions in life.

 TheRoleModelSeries™ Conference offer a wide range of resources for sponsorship, and networking geared to promote programs and services that support teenagers in public schools to stay engaged in education, skill development, employment and entrepreneurship which will directly benefit young people and their families.


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