The Art, Culture, and Creative Economy minister, Hannatu Musawa, recently unveiled a national initiative which is targeted at growing the Nigerian creative sector and creating more business opportunities.

Themed ‘Nigeria Destination 2030’, the initiative comprises an 8-point plan that mirrors the administration’s vision to make Nigeria the world’s creative, cultural and entertainment capital.

In an official statement issued by the minister’s office, the plan includes prioritising skills development, collaboration and creating an enabling business environment.

“Skills development will be prioritised through comprehensive training programs. This will ensure all professionals within the economy are well-prepared to excel in their respective fields,” the statement read.

She also noted that it will facilitate the creation of Public-Private partnerships that will stimulate investment in the creative economy and expedite the development of critical infrastructure, technology, and innovation hubs.

Also, the minister is seeking to elevate the Nigerian industries, comprising Art, Culture and Creative industries to rank among the top 20 globally in terms of GDP contribution, wealth creation, employment, and poverty reduction in line with the agenda 2050.

“In summary, under the renewed hope agenda of the presidency, we will provide the tools needed to accelerate growth across all creative economy sectors.

We will deliver job opportunities and foster foreign partnerships and local collaborations that proudly exhibit our rich and unique national identity on a local and global stage,and we will elevate our nation’s economic standing.”

“We have multiple initiatives & projects planned such as creative hubs, a Nigeria cultural expo, a national entertainment centre, a national art gallery, innovative publishing partnerships and a gaming sandbox project. We are building a global standard film festival, a culinary academy led by a Michelin star chef and a fashion foundry,” she stated.