Jetour Nigeria has been awarded the ‘Auto Brand of the Year’ at the 12th Nigeria Transport Lecture and Awards held in Lagos.

The award, presented by Transport Day Media in Lagos, recognised the auto company’s growing influence in the Nigerian automotive market, as well as its focus on technology-driven vehicles, customer service and after-sales support.

The event brought together stakeholders across the transport, logistics and automotive industries to honour companies and individuals contributing to the development of Nigeria’s mobility sector.

Publisher of Transport Day Media, Frank Kintum, said Jetour’s rapid growth and market impact made the brand a strong contender for the award.

“The Jetour brand has made a remarkable impact on the Nigerian market since its introduction, and they have consistently sustained that momentum,” Kintum said.

He added that the brand’s performance made it difficult to overlook for the recognition.

Jetour Nigeria’s latest award comes amid an aggressive expansion strategy that has seen the Chinese automotive brand build increasing visibility across Nigeria’s SUV and crossover market.

The company was appointed by Jetour International in 2022 as the authorised distributor of the brand in Nigeria, with responsibility for the importation, distribution and servicing of Jetour vehicles in the country.