ADVAN wins WFA’s presidential award, unveils six-point roadmap

Osamede Uwubanmwen

Solidifies Nigeria’s leadership on global map

The Advertisers Association of Nigeria (ADVAN) has put Nigeria on the global map after clinching the presidential award of the World Federation of Advertisers (WFA), emerging top six out of 100 entries from 60 countries to win the coveted global recognition.

The association also unveiled a six-point roadmap its newly-elected executive plans to embark on for the next two years. President of ADVAN, Osamede Uwubanmwen, who spoke during a media briefing, on Tuesday, at the secretariat of the association in Lagos, said the award is evidence of ADVAN’s contributions to the global advertising and marketing communications landscape through its advocacy, innovative programmes, and initiatives.

He said that ADVAN was given a special award for tackling one of the most persistent challenges facing marketing around the world.

Also, Treasurer of ADVAN, Akinrimisi Olabode Samuel, while reeling out the plans of the new executives, said the association would make more impact and build on the achievements of the successive administrations with its six-point plans, which include support for marketing professionals, provision of valuable marketing resources to all members, information on marketing effectiveness, and real-time answers to on-the-job issues via a website poll from members and the WFA network, among others.

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