After two consecutive editions in Atlanta, USA, organisers of The Headies Awards, one of Nigeria’s most coveted prizes in music, the Headies Academy, has announced that the award will return to the country this year, after two consecutive editions in Atlanta, USA.
The announcement was contained in a statement issued by the Headies Academy on Wednesday, February 7. “Over the past few years, Afrobeats – as music and as a movement – has exploded beyond our shores and beyond our dreams. Our songs have recorded billions of streams and sat comfortably on some of the world’s biggest charts. Our music is the soundtrack to millions of videos online. Our stars have sold out the biggest arenas even as African collaborations do insane numbers.
“The Headies followed the music in honour of this explosion. As the event that recognized the arrival of our major music talents way before they conquered the world, we understand the importance of taking the good news of great music to new frontiers. So, the 2022 and 2023 editions of The Headies held in the US. The world got a chance to see our global stars and our future stars.
“This year – 2024 (The 17th Headies) – we are bringing the world back home! To the place that birthed the sound that has led everybody to the dance floor, that has launched viral videos, that has put our continent right at the center of global pop culture. Ladies and gentlemen, The Headies, is coming back home.”
Originally called the Hip Hop World Awards, the music awards which was established in 2006 by the Ayo Animashaun owned and led Hip Hop World Magazine, to recognise outstanding achievements in the Nigerian music industry, has contributed to its advancement.
The Native Magazine (The NATIVE) noted that watching the event, there was almost a sacrificial exchange between the colourful Nigerian energy that’s defined its most iconic moments and the neat global image being coveted, adding that a lot of questions ranging from global standard of sound and lighting, the hosts be entertaining and fluid, the scripting be properly done, and conversant with the event space and proposed timing that plagued the show went unanswered.
