Bello Idris: Revolutionising African storytelling art, others

With a philosophy that every story has the potential to connect and inspire if told right, the visionary CEO of Emiralty Africa Arts Creation, Bello Idris Olakunle, has redefined the intersection of media, branding, and arts development, carving a path of excellence in a competitive industry.

Despite the fulfillment teaching brought, his passion for the dynamism of the entertainment industry eventually prompted him to transition fully into PR and branding.
  
“Teaching was fulfilling, but my heart was always drawn to the limitless possibilities of entertainment and branding,” Idris reflects on his decision to leave academia.
  
As a thought leader in arts development, Idris is committed to nurturing talent and expanding African storytelling’s global appeal. “The African narrative is rich and diverse, and it’s up to us to tell it in ways that resonate globally. That’s my mission,” he said.
  
Through Emiralty Africa Arts Creation, Idris has worked with some of Nollywood’s biggest names, including Adebayo Salami, Femi Adebayo, Muhyideen Oladapo, Mercy Aigbe, Toyin Abraham, and Eniola Ajao.

His expertise in marketing their films and enhancing their brand visibility has been instrumental in amplifying their reach. “Collaboration is the soul of creativity. Working with these icons has taught me the importance of unity and shared vision in creating impactful projects,” Idris said.