How Shara helps SME businesses thrive in the recession with recurrent collateral-free business loans

Nigeria’s economic climate can be tough on businesses. Growth has slowed, and costs are rising, making it challenging to keep things moving. One of Shara’s merchants, Korexfield Investment Limited, felt the squeeze of the harsh economic landscape, and Otunba Dr Korede Ogunsanya, the business owner, needed a quick solution.


For merchants like Korexfield Investment Limited, traditional bank loans seemed out of reach. The process was complex, and he wasn’t sure he would qualify after the long and painful documentation and registration process. Then he discovered Shara, and it was a game-changer and turning point for his business.

Shara made securing a loan quick and easy for Korexfield Investment Limited. Shara focused on understanding his business and how he planned to use the funds without having to go through mountains of paperwork. The best part was that the approval took a few days, and when all was clear, Shara gave him immediate access to the much-needed funds to keep his business afloat.

But Shara’s support didn’t stop there. They assigned Korexfield Investment Limited a dedicated Business Development Manager who became a true partner in their success. With the help of the dedicated manager, they identified ways to improve cash flow and manage expenses more effectively. Korexfield Investment Limited received valuable guidance on marketing his business and reaching new customers, and most importantly, Shara assisted him in navigating economic challenges and identifying profitable opportunities.

By partnering with Shara, Korexfield Investment Limited went from surviving to growing. Today, they are now building strong customer relationships and expanding their operations against all odds.

In the same vein, another Shara merchant named Abdullahi started his business small and hoped to grow from there. Like many SME businesses in Nigeria, he started with less than 500,000 naira and a dream. But the harsh reality of limited capital set in quickly. He missed out on a lucrative deal because he couldn’t afford the upfront costs, and keeping things running was a constant struggle.

Becoming a Shara merchant was a turning point for him and his business. At the onset, he expected a complicated process but was pleasantly surprised by how easy and quick the registration was. Soon after, he had access to his credit limit without any guarantors, collateral or hidden charges involved.

Shara’s impact went beyond the money. They provided excellent customer service, which helped him maintain strong relationships with his customers, especially as competitors are always trying to steal each other’s customers in the marketplace.

Another reason Abdullahi swears by Shara is that the financing is streamlined to help him make flexible stock-purchasing decisions. For instance, Abdullahi stays away from the Shara finance during the slow season in his line of business, and as such, he pays ZERO interest for the period he doesn’t make use of the funds. When the business landscape begins to boom, Abdullahi will confidently access the funds whenever he wishes.


Unlike other traditional methods, Shara’s financing is much faster and more flexible, allowing him access to funds on the go without having to rely on anyone or anything. Most recently, Abdullahi was able to take advantage of a distress sale from a supplier, and he could easily do so because he had a standing limit on Shara, which took him less than a minute to withdraw and disburse.

As a business owner who started with limited resources, Shara merchants like Abdullahi can truly say Shara is instrumental in their business sustenance and growth. He went from riding a motorcycle to driving a car to his shop, and he secured deals with wider profit margins, all thanks to Shara’s always-on financing model.

If you’re a business owner struggling to overcome financial hurdles, Shara’s recurrent financing model is the most reliable way to sustain your business in today’s economic climate.

Are you a merchant involved in the buying and selling of goods in wholesale and retail? Do you have a verifiable sales turnover of more than N1,000,000 per month? Do you have a physical store or warehouse? You can reach Shara on 09030486624 or visit their website at www.shara.co to get access to recurrent business loans to help sustain and grow your business in these harsh economic times.

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