GDN SIDEBAR
Nigerian billionaire businessman Aliko Dangote has accepted an invitation from content creator Adebayo Ridwan, popularly known as Isbae U, to appear on his YouTube show, Curiosity Made Me Ask.
Dangote accepted the invitation on Monday, October 19, during an interactive session with Nigerian creatives at the Dangote Refinery in Lagos.
Isbae U had urged the industrialist to expand his media engagements to include platforms popular among younger Nigerians, arguing that many of his previous interviews had appeared on platforms that his generation rarely watched.
“Most of the interviews we’ve seen you have been on platforms that my generation don’t watch,” the content creator said.
He explained that young Nigerians were interested in Dangote’s business ventures and wanted opportunities to invest in his company, including through its planned initial public offering.
Isbae U clarified that he was not asking Dangote to dismiss his media team but encouraged him to consider appearing on his programme after completing his existing engagements.
He subsequently asked when the billionaire would be available to feature on the show.
Responding, Dangote acknowledged the importance of reaching younger audiences, describing young people as the future of Nigeria and Africa.
“Honestly, the future that we have is actually you, the youth. We, our own generation, really, we have not really done very well for Nigeria and also for Africa. That’s the truth,” he said.
The businessman emphasised the need for older Nigerians to share their experiences with younger generations, particularly regarding the country’s history, leadership and development.
“So we need to sit down with some of you and discuss our own experience with you,” Dangote added.
He also observed that many young Nigerians had limited knowledge of some prominent political figures and historical events.
During the exchange, Isbae U referenced his interview with former President Olusegun Obasanjo, claiming credit for providing the former leader with a platform to engage younger audiences.
Dangote subsequently agreed that business leaders needed to pay greater attention to the media platforms younger Nigerians consume.
“So really, you are right. Going forward, this sort of audience is the audience that we, somebody like me, should actually face,” he said.
The industrialist also expressed appreciation for the respect young people showed him, including when they approached him for photographs during his international travels.
Dangote recalled that an experience from his youth, when he and his grandfather met prominent personalities in Washington and requested photographs, influenced his willingness to accommodate similar requests.
He said he wanted his proposed appearance on the YouTube programme to provide an opportunity for young Nigerians to ask questions about his business journey and achievements.
Although Dangote accepted the invitation, no specific date for his appearance was announced.
The proposed interview would offer viewers an opportunity to hear directly from one of Africa’s most prominent businessmen about entrepreneurship, industrial development and his experiences building a business empire.
