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Instagram Now Lets You Follow Hashtags

By Billy Praise
13 December 2017   |   9:45 am
Yesterday, Instagram announced a new update to the app that allows you to follow hashtags.  This means that effective yesterday, any image with a hashtag that you follow will reflect on your Instagram feed. Also if you engage posts with the same hashtag by liking or commenting on them Instagram will suggest similar content to…

Yesterday, Instagram announced a new update to the app that allows you to follow hashtags.  This means that effective yesterday, any image with a hashtag that you follow will reflect on your Instagram feed. Also if you engage posts with the same hashtag by liking or commenting on them Instagram will suggest similar content to you in the future.

Instagram Hashtag Update Photo Credit: Engadget

Hashtags have always been a major player in the social media game and with this update, it is easier to track content with similar themes, topics and trends.

The new update can also help if you’re trying to increase engagement or gain followers on your page. By using popular hashtags, your page is more likely to turn show up when people are searching for trending or popular topics.

Instagram had this to say about the update in a blog post:

“Following hashtags is just the beginning of how we’re giving you the tools to discover and be inspired by our community.”

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