Ghanaian Afrobeats singer PBee has arrived in Nigeria as he seeks to expand his music career beyond his home country and introduce his latest single, “Lose My Mind”, featuring SIICIE, to a wider audience.

Born Michael Osei Frimpong in Kumasi, Ghana’s Ashanti Region, PBee is among a crop of emerging Ghanaian musicians seeking to build audiences across national borders as Afrobeats continues to provide opportunities for collaboration and cultural exchange between artistes on the continent.

His visit to Nigeria comes as he promotes “Lose My Mind”, a romantic Afrobeats record centred on affection, vulnerability and the sense of emotional security that can come from a close relationship.

The song blends English and Twi with contemporary Afrobeats production, reflecting PBee’s Ghanaian background while embracing a sound familiar to listeners across West Africa.

Its refrain, “When I lose my mind, oh my baby sumo mi,” anchors the track’s theme of turning to a loved one for reassurance during uncertain moments.

For PBee, the Nigerian visit represents an opportunity to introduce himself to listeners in one of Africa’s most active music markets while building relationships within the country’s entertainment industry.

Nigeria and Ghana have long shared musical influences, with artistes from both countries collaborating and drawing audiences across their respective borders. The expansion of Afrobeats internationally has further increased opportunities for emerging musicians to reach listeners outside their domestic markets.

PBee’s journey into music began gaining wider attention following the release of his debut single, “Space”.

According to his team, a freestyle video connected to the song attracted significant attention on social media, helping introduce his melodic style and songwriting to new listeners.

Rather than restricting his ambitions to the Ghanaian market, the singer is now looking towards audiences elsewhere in Africa, with Nigeria forming part of that expansion.

The release of “Lose My Mind” provides the latest step in that effort.

The record explores the emotional uncertainties associated with relationships, presenting love as a source of stability when other aspects of life appear unsettled.

PBee’s approach also reflects the increasingly fluid nature of contemporary West African popular music, where linguistic and national boundaries are becoming less restrictive for artistes seeking regional audiences.

While Nigeria has produced some of the world’s most recognisable Afrobeats stars, Ghana has also played a significant role in shaping the wider West African sound, producing artistes who have built audiences across the continent and internationally.

That relationship has made collaboration and cross-market promotion between both countries an increasingly familiar feature of the music industry.

For emerging performers, however, breaking into a neighbouring market still requires more than releasing music online. Building industry relationships, securing media exposure, performing before new audiences and developing collaborations can be important parts of establishing a presence.

PBee said his trip to Nigeria is consequently about more than promoting one record. He hopes to use the visit to develop connections and introduce listeners to his broader musical identity.

His music draws on personal experiences and emotional themes, with melody playing a prominent role in his approach to songwriting.

With “Lose My Mind”, the singer is seeking to build on the attention generated by his earlier work while establishing a more sustained presence outside Ghana.

The Nigerian trip could also provide opportunities for future collaborations as PBee continues to develop his catalogue and explore the wider African music market.

For the Kumasi-born artiste, the longer-term objective is to create music rooted in his Ghanaian identity while remaining accessible to listeners from different backgrounds.

As “Lose My Mind” reaches new audiences, PBee is hoping his Nigerian visit will represent another stage in that journey, connecting his emerging career in Ghana with the wider West African Afrobeats community.