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Move over size-10, plus-size fashion is ruling the runways

By Tobi Awodipe
27 February 2015   |   10:10 pm
IT is great to be curvy. Of late, the unusual has been happening on international runways with big-size models strutting gracefully like their thin counterparts. From the London Fashion Week to the New York Fashion Week, the story has been the same. Designers have been churning out colourful, fashion-forward clothes for curvy women. Arcadia group,…

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IT is great to be curvy. Of late, the unusual has been happening on international runways with big-size models strutting gracefully like their thin counterparts.

From the London Fashion Week to the New York Fashion Week, the story has been the same.

Designers have been churning out colourful, fashion-forward clothes for curvy women.

Arcadia group, the same company that owns Topshop, was among the fashion houses to break the model-thin rule at the 2014 London Fashion week.

According to The Daily Mail, the show was the idea of Arcadia owner, Sir Philip Green, who said afterward: “You cannot ignore the plus-size market place. And you can’t be defensive about it, or apologize about it. Why should the category be any different from petite?”

“This is a big and important part of the market, and we need to be seen to embrace it. You cannot ignore the market place,” he declared.

Being curvy shouldn’t limit your fashion choices. Our home-based designers have also pointed out this fact with their realistic size-16 designs for the average curvy Nigerian woman.

A good example is this collection from Rehabiah Designs, a fashion outfit that debuted last year to cater strictly for plus-size women with flowy feminine styles and breezy prints.

With good carriage and poise, big is, indeed, beautiful!

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