Experts have shared insights on how building an effective parenting practice could ensure homeownership and boost the real estate sector. They spoke at a one-day Chief Executive Officers (CEOs) Forum powered by the CTTNetwork in Lagos, which provided a much-needed discourse on the intersection of home ownership and parenthood. With the theme “Home Ownership and Parenthood: Laying a Strong Foundation,” the event convened top CEOs, industry leaders, and business executives for a transformative conversation on securing both financial and family legacies.
The forum was hosted and convened by the Managing Director of Solid Foundation Group, Adetoun Otepola, and had speakers such as the Founder of Family House Africa, Praise Fowowe, and CEO of UPDC Plc, Odunayo Ojo. During a session, Fowowe shared groundbreaking insights on building an effective parenting system, emphasising the need for intentionality. He said many people invest significant effort in structuring their businesses but fail to apply the same strategic planning to parenting, leading to struggles in raising the next generation.
Fowowe highlighted a critical paradigm shift: the old rule of parenting was emotions, but the new rule is intentional scripting powered by systems intelligence. According to him, every child is a potential saviour, but not all children fulfil this destiny due to a lack of structured guidance.
He identified four major challenges that undermine effective parenting: identity, history, village, and mission. Every misbehaviour in a child, he stated, can be traced to a lack of self-discovery. Parenting, he explained, is a 19-year curriculum, and the results manifest after this period.
To succeed, parents must embrace a structured plan, discovery, development, and deployment and must collaborate with their children to shape a legacy. He urged parents to create a family governance system that fills parenting gaps and ensures the right values are passed down.
Regarding homeownership and legacy building, Otepola emphasised that real estate is one of the most important financial decisions anyone will ever make. She noted that real estate ranks among the top three fundamental human needs, yet many parents fail to consider the succession aspect of property ownership.
“As an organisation, we are not just focused on selling properties; we are deeply invested in creating generational wealth for our clients and ensuring that their children are adequately prepared to sustain this legacy,” she stated.
Otepola underscored the necessity of intentional financial planning and structured asset transfer to secure a family’s future. “No matter how much wealth you accumulate, you cannot buy a legacy. You must groom your children intentionally.”
Adding to the conversation, Ojo provided valuable insights into real estate investment opportunities along the Lekki corridor, particularly Brompton City, a development by UPDC.
He noted that UPDC has consistently delivered premium real estate products that appreciate, making them excellent investment choices even in Nigeria’s evolving economic landscape. According to him, the project is a proposed 30-hectare mixed-use development that is set to redefine urban living in the country and designed as an aspirational, eco-friendly city, which will serve as a model for smart and sustainable urban planning.
The development will feature residential, commercial, and public-use zones, ensuring a harmonious balance between work and leisure.
Residents will have the option of serviced plots, fully built apartments, terraces, and semi-detached, and detached homes, all set within a secure, serene environment. Open green parks, recreational centres, cycling and jogging paths, and artificial water bodies are integral components of the master plan.
