Infinix targets African markets, features Kenyan designer for Zero 8 Launch
Infinix, a player in consumer electronics market, is tipped to partner with Sally Karago, an award-winning international fashion designer, to launch the Zero 8 smartphone in the Kenyan market. This partnership with a high-end designer is geared towards raising the Infinix's brand position and perception in the market as a high end phone. This is also part of a broader push to combine tech with fashion to create products that are a fusion of design and innovation.