As digital innovation continues to break new grounds, the Village Square Limited, a comprehensive platform (community hub) in the digital sphere, catering to various aspects of community interaction and engagement, has launched a groundbreaking social media app named Villagesquare, aiming to revolutionise how Africans connect online.

Founded by two Nigerian brothers, Rotimi Akerele and Otunola Akerele, the company is determined to deliver seasoned digital products and services that resonate with the needs and aspirations of the African populace.

True to its name, brings the concept of a village square into the digital sphere. And in addition to standard features like uploading pictures, videos, and comments, it offers a unique functionality allowing users of a specific nationality to connect with their fellow countrymen in their vicinity.

Speaking to journalists at a recent briefing, they listed the unique offerings of the app which according to them, will change the way Africans connect.

“Villagesquare stands out amid the vast array of social media platforms available today, serving as a virtual representation of the African traditional village setting, enriched with innovative features designed to cater to the multifaceted needs of its users,” Otunola Akerele said.

“The app distinguishes itself by seamlessly integrating modules such as a marketplace for buying, selling and trading goods; a dating platform for finding love and kindling enduring connections; job listings for career opportunities or hiring talents; livestreams for sharing moments in real time, and audio hubs for voice-based interactions.

“Furthermore, Villagesquare introduces unique forums and gossip sections, all bundled within a single, user-friendly application,” he added.

On his part, Rotimi Akerele stated that the app which is available on both Android Play Store and iOS App Store, was officially launched on February 10, 2024, and has since experienced a meteoric rise in popularity, amassing over 50,000 active users in less than two weeks.

He said, “One of the app’s standout features is specifically designed for Africans in the diaspora, enabling them to discover fellow Africans nearby through location-based feeds. This innovative functionality not only fosters a sense of community but also bridges the gap between Africans across the globe.”

“The overwhelming positive reviews are a testament to the app’s impact and its ability to meet the diverse needs of its user base,” he added.

Rotimi explained that the success of Villagesquare can be attributed to their vision of creating a digital platform that embodies the communal spirit of African village squares.

“By offering a space where users can engage in various activities such as commerce, socializing, entertainment, and learning, Villagesquare is poised to become a central hub for African digital interaction,” he enthused.

Otunola averred that the company has ambitious plans of expanding the app’s features and reach. He added that future updates will focus on enhancing user experience, increasing the app’s functionality, and introducing new services to meet the evolving needs of Africans worldwide.

“As digital technology continues to advance, Villagesquare stands out as a beacon of innovation, designed from the ground up with the African community in mind. It’s more than just a social media app; it’s a digital home away from home, where Africans can connect, share, and grow together. With its unique blend of features and a rapidly growing user base, Villagesquare is set to redefine the digital landscape in Africa and beyond,” Otunola said.