Filmmaker, fashion designer and photographer turned recording artiste, Jennifer Ejoke, professionally known as Wavy the Creator is no doubt a rising star to watch. With her genre-defying sound and captivating vocals, she has entrenched herself in the hearts of audiences worldwide.
The enigmatic multi-disciplinary artiste returns with her latest offering, Star, one year after her last single and three years her debut Extensive Play, Wavy. The release marks a momentous collaboration with Victoria’s Secret, debuting as part of the prestigious Victoria’s Secret Tour ’23.
Born in Lagos, and raised in the United States, Wavy the Creator is best known for her song H.I.G.H (Her in Greater Heights), and as the official photographer of Nigerian hip-hop artiste Olamide Adedeji well known as Olamide Baddo.
Wavy began her career in 2017 as a performance photographer at the One Africa Musicfest concert in Houston, Texas, where she met Olamide. She eventually became his personal photographer and videographer under the name Wavy Film.
She moved back to Lagos in 2017 to collaborate on visual projects with Olamide. Shortly, thereafter, she began to photograph other Nigerian musicians and released her fashion collection Azif.
In June 2017, Wavy launched her music career with the release of her debut single H.I.G.H, which resulted in an invitation to open for Skepta and his Boy Better Know crew at the Homecoming Africa concert in Lagos, performing alongside the likes of J Hus, Wizkid and Davido.
She released her sophomore single Stay in January 2018, and later in the same year, signed with Tinie Tempah’s Disturbing London, releasing her debut single Shaku with the label. The single, which is a play on the popular Nigerian dance style known as ‘Shaku-Shaku’, was premiered and reviewed online by Vogue magazine.
In 2019, the singer released Interlude 3 featuring Zamir, a third installment of a series of interludes she released since her debut single. The interludes are softer, more intimate creative expressions, which are different from her usual productions. Interlude 3 was produced by Genio Bambino and the visuals were produced and directed by TSE and SAN V. In May the same year Wavy the Creator released Body Deep, a record produced by Dutch producer Spanker, alongside visuals courtesy of Nigerian director Meji Alabi.
