Ahead of the formal launch of the innovative gaming brand, Western Lotto, leading players in the entertainment industry have signed up as emissaries.

Goodwill ambassadors for the brand include African Queen crooner, Tuface Idibia, Olamide Adedeji (Badoo Sneh), and comedian cum actor, Ayo Makun (AY). Others are Nollywood stars Jide Kosoko, Dele Odule, Ramsey Nouah, Paul Obazele and Zack Orji. The celebrities would be part of the star-studded guests for formal launch schedule to hold on Monday, July 10

The game company is licensed in Nigeria to operate terrestrial and online platforms for gaming activities including important international lottery brands, instant draw, indoor games, lotto betting and online scratch card games among others.

Managing Director, Femi Badero, said in a statement said, “Western Lotto would significantly alter the landscape of gaming in Nigeria and offer value-added services to customers and prospects.”