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Merck Foundation’s ‘Sugar Free Jude’ aims to promote a healthy lifestyle & fight Diabetes for African children and youth in three languages

By APO Group
03 October 2022   |   6:00 pm
Merck Foundation (Merck-Foundation.com), the philanthropic arm of Merck KGaA Germany in partnership with African First Ladies launched a new children’s storybook – ‘Sugar Free Jude’ to promote healthy lifestyle and raise awareness on the early detection, prevention, and management of Diabetes for children and youth across Africa in English, French and Portuguese. Senator, Dr. Rasha Kelej,…
Merck Foundation

Merck Foundation (Merck-Foundation.com), the philanthropic arm of Merck KGaA Germany in partnership with African First Ladies launched a new children’s storybook – ‘Sugar Free Jude’ to promote healthy lifestyle and raise awareness on the early detection, prevention, and management of Diabetes for children and youth across Africa in English, French and Portuguese.

Senator, Dr. Rasha Kelej, CEO of Merck Foundation expressed, “I am very happy to bring to you Merck Foundation’s new children storybook– ‘Sugar Free Jude’ in partnership with my dear sisters, the African First Ladies which is currently available on our social media and websites and will be distributed soon in our partner countries. Through our new children storybook, we want to promote a healthy lifestyle and raise awareness on the early detection, prevention, and management of Diabetes, from a young age, to remind all of you that together we can fight diabetes every day and that health is our only wealth.”

‘Sugar Free Jude’ is a story of a young school-going boy, Jude, whose daily life is affected when he is diagnosed with Type 2 Diabetes. Jude was able to manage his health condition with help from his family, friends and teachers at school and he became the advocate to fight diabetes in his school and community”.

Read ‘Sugar Free Jude’ storybook here: https://bit.ly/3PsepSf

According to the World Health Organization (WHO), almost 70% of the African population living with Diabetes is unaware of their condition and about 45 million adult population have Impaired Glucose Tolerance (IGT) which places them at high risk of developing type 2 diabetes.

“Jude symbolizes the many young men and women in Africa who suffer from Diabetes but are unaware of their condition.

Early signs and symptoms of Diabetes such as frequent urination, increased thirst, feeling tired and hungry, vision problems, slow wound healing, and yeast infections must not be ignored. In case one experiences any of these symptoms, one must consult a doctor and get tested. Diabetes management is a lifestyle change, those living with this condition have to eat healthy, exercise regularly, stop smoking, and limit alcohol, sugar and salt intake”, explained Senator Dr. Rasha Kelej.

Merck Foundation has also released three Songs in three languages named ‘NO more Diabetes, Sugar Free’ in English, ‘Dites non au Diabète’ in French and ‘Chega de Diabete’ in Portuguese. And recently has released the remix of the three languages.

Listen to the remix diabetes song here: https://bit.ly/3yaw77d 

These songs have been sung by Cwezi from Ghana for English Version, Laura Beg from Mauritius for the French Version, and Blaze from Mozambique for the Portuguese Version. The songs talk about promoting a healthy lifestyle and raising awareness on the early detection and prevention of Diabetes.

Click here to listen to ‘NO More Diabetes, Sugar Free’ English Song: https://bit.ly/3vcCVQ9 

Click here to listen to ‘Dites non au Diabète’ French Song: https://bit.ly/3OrOw4J 

Click here to listen to ‘Chega de Diabete’ Portuguese Song: https://bit.ly/3z22FzT

Moreover, through “Merck Foundation Diabetes Blue Points Program” in partnership with African First Ladies, Ministries of Health, and Medical Societies, Merck Foundation has provided more than 720 scholarships for doctors from 45 Countries, of one-year Post-Graduate Diploma and two-year Master degree in both Preventive Cardiovascular Medicine, Endocrinology and Diabetes, and 3 months Diabetes Mastercourse.

Merck Foundation together with African First Ladies, has also introduced Awards for Media, Fashion Designers, Filmmakers, Musicians/ Singers, and new potential talents in these fields from African countries to Promote a healthy lifestyle and raise awareness about prevention and early detection of Diabetes and Hypertension. Details of the awards:

1. Merck Foundation Media Recognition Awards 2022 “Diabetes & Hypertension”:

Media representatives are invited to showcase their work through strong and influential messages to promote a healthy lifestyle raise awareness about prevention and early detection of Diabetes and Hypertension.

Submission deadline: 30th October 2022. Click here (https://bit.ly/3csdIunto view more details.

2. Merck Foundation Film Awards 2022 “Diabetes & Hypertension”: All African Filmmakers, Students of Film Making Training Institutions or Young Talents of Africa are invited to create and share a long or short FILMS, either drama, documentary or docudrama to deliver strong and influential messages to promote a healthy lifestyle raise awareness about prevention and early detection of Diabetes and Hypertension.

Submission deadline: 30th October 2022. Click here (https://bit.ly/3z55T5zto view more details.

3. Merck Foundation Fashion Awards 2022 “Diabetes & Hypertension”: All African Fashion Students and Designers are invited to create and share designs to deliver strong and influential messages to promote a healthy lifestyle raise awareness about prevention and early detection of Diabetes and Hypertension.

Submission deadline: 30th October 2022. Click here (https://bit.ly/3z7C0BJto view more details.

4. Merck Foundation Song Awards 2022 “Diabetes & Hypertension”: All African Singers and Musical Artists are invited to create and share a SONG with the aim to promote a healthy lifestyle raise awareness about prevention and early detection of Diabetes and Hypertension.

Submission deadline: 30th October 2022. Click here (https://bit.ly/3JaxQNZto view more details.

Entries for all the awards are to be submitted via email to: submit@merck-foundation.com

Merck Foundation in partnership with African First Ladies has also released 7 inspiring children’s storybooks in three languages and over 30 songs on breaking infertility stigma, supporting girls' education, and women empowerment, in English, French and Portuguese language. To listen to the Merck Foundation songs and read the Merck Foundation storybooks, please visit: https://bit.ly/3PUxM7a

Distributed by APO Group on behalf of Merck Foundation.

Media contact:
Mehak Handa 
Community Awareness Program Manager 
+91 9310087613/ +91 9319606669  
mehak.handa@external.merckgroup.com 

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Website: Merck-Foundation.com
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About Merck Foundation:
The Merck Foundation, established in 2017, is the philanthropic arm of Merck KGaA Germany, aims to improve the health and wellbeing of people and advance their lives through science and technology. Our efforts are primarily focused on improving access to quality & equitable healthcare solutions in underserved communities, building healthcare and scientific research capacity and empowering people in STEM (Science, Technology, Engineering, and Mathematics) with a special focus on women and youth. All Merck Foundation press releases are distributed by e-mail at the same time they become available on the Merck Foundation Website. Please visit Merck-Foundation.com to read more. To know more, reach out to our social media: Merck Foundation (Merck-Foundation.com); Facebook (bit.ly/32YFKpv), Twitter (bit.ly/2TeOQNj), Instagram (bit.ly/3g6OYr3), YouTube (bit.ly/3zc3up1), and Flickr (bit.ly/2Tay0Pu).

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