Team Qhubeka NextHash launches #QHandUp campaign to raise funds for 108 Qhubeka bikes
This year we’re calling on you to put your hand up for Team Qhubeka NextHash (www.TeamQhubeka.com) and Qhubeka. Our goal is to raise funding for 108 Qhubeka bicycles during Le Tour de France which will change the lives of 108 children in Africa.
To get the campaign underway, our eight participating riders all immediately committed to purchase a bicycle each; and now challenge all of our supporters and partners to get involved to continue to change lives with bicycles.
As part of the campaign, a special video has been released which can be viewed below.
Why a hand-up?
It symbolises how we are all connected to one another – in the toughest sporting environment – through the lows and the incredible highs. The hand defines who we are: it is our purpose.
The hand is symbolic of the Qhubeka logo, illustrating that bicycle beneficiaries are receiving a hand up in their lives, and not a handout. The hands on our kit are a reminder of our fans and partners around the world, who continually support us through the good and bad times, showcasing the true meaning of Ubuntu- I am because we are.
Our partners continue make it possible for us to change lives with bicycles, as together we continue to move forward in effecting meaningful change in the world.
A Qhubeka beneficiary puts their hand-up to earn Qhubeka bicycles. people earn bicycles through qhubeka’s programmes, whether through planting trees, recycling or giving back to the community.
How to get involved
- Donate directly (https://bit.ly/3dikv7t) to the #QHandUp campaign.
- Share our imagery and videos across your social media platforms.
- Challenge your friends and family to show their support for the team by tagging us in images showing a hand up or by making a donation to Qhubeka and changing a life.
- Develop your own fundraising campaign to support Qhubeka and Team Qhubeka NextHash.
- Make use of our hashtags so that we can engage and share our message, together.
- Tag us: #qhandup
Distributed by APO Group on behalf of Team Qhubeka NextHash.
For further enquiries:
Jean Smyth (Head of Communications)
Mobile: +27 63 470 1710 or +31 625 739 033
About Team Qhubeka NextHash:
Team Qhubeka NextHash is a purpose-led, high-performance team, fighting to win on the world's biggest stage, to inspire hope and create opportunity. Founded in 2007, Team Qhubeka NextHash (formerly NTT Pro Cycling) became the first-ever African cycling team to gain a UCI WorldTour license, in 2016.
We achieved our first major win in 2013 when Gerald Ciolek won Milan-San Remo, one of the five Monuments of cycling. We have competed in six Tour de France’s and notched up 7 stage wins, with Mark Cavendish wearing the coveted Yellow Jersey at the 2016 Tour de France.
We are a multicultural, diverse team with bases in South Africa, the Netherlands and Italy. There are 19 nationalities represented across our World Tour and continental feeder team rosters. Our focus on developing African cycling has resulted in more than 55 riders from the African continent be given the opportunity to race on the world stage, since the team's inception.
We race to help people to move forward with bicycles through our relationship with Qhubeka Charity. Through our work with Qhubeka, we have contributed to the distribution of over 30 000 bicycles in communities in South Africa.
Qhubeka is a charity that moves people forward with bicycles. People earn bicycles through our programmes, improving their access to schools, clinics and jobs.
A bicycle is a tool that helps people to travel faster and further, and to carry more. In the face of extreme and persistent poverty, bicycles can change lives by helping to address socioeconomic challenges at the most basic level – helping people to get where they need to go.
All images attached to the press release can be used with the respective image credit in combination to this release.
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