Sunday, 28th May 2023

Broadcast content across borders

By Shaibu Husseini
26 June 2022   |   2:41 am
The new Creative B2B Lions were awarded, alongside the Direct Lions, Media Lions, Creative Data Lions, PR Lions, and Social & Influencer Lions.

Cannes Lions Unveil Lion-winners
Organizers of Cannes Lions have announced the Lion-winners in the Awards Show of the Festival.

The new Creative B2B Lions were awarded, alongside the Direct Lions, Media Lions, Creative Data Lions, PR Lions, and Social & Influencer Lions.


In the Creative B2B Lions, honouring game-changing creative work in the B2B space, which displays both creativity and effectiveness in advertising products and services purchased by professionals on behalf of businesses, 415 entries were received and 14 Lions were awarded by the jury: Three gold, four silver and six bronze medals.

The Grand Prix went to ‘Speaking in Colour’, for Sherwin-Williams Coil Coatings, by Wunderman Thompson Minneapolis. In the Creative Data Lions, which honour the interplay of ideas and information, 328 entries were received and 13 Lions were awarded by the jury: Three gold, three silver and six bronze medals. The Grand Prix went to ‘Data Tienda’, for We Capital, by DDB Mexico, Mexico City / DDB Mexico, Ciudad de México.

From 1,488 entries received in the PR Lions, which honour strategic and creative communication, 49 Lions were awarded: Seven gold, 17 silver and 24 bronze. The Grand Prix went to ‘The Breakaway: The First Ecycling Team For Prisoners’, for Decathlon, by BBDO Belgium, Molenbeek-Saint-Jean. In the Social & Influencer Lions, 1,642 entries were received and 50 Lions were awarded: Six gold, 17 silver and 26 bronze medals.

The Grand Prix went to ‘The Unfiltered History Tour’ for VICE Media, by Dentsu Creative, Bengaluru / Dentsu Creative, Mumbai / Dentsu Creative, Guragaon. The third Grand Prix of the week went to this unofficial guide to the British Museum’s disputed artefacts, which also took home the coveted trophy in the Radio & Audio Lions and the Brand Experience & Activation Lions.

In the Direct Lions, 1,931 entries were received and 55 Lions were awarded: Seven gold, 20 silver and 27 bronze medals. The Grand Prix went to ‘Less Talk, More Bitcoin’, for Coinbase, by Accenture Song, New York / Coinbase, San Francisco. In the Media Lions, 1,752 entries were received and 57 Lions were awarded: Nine gold, 19 silver and 28 bronze medals. A second Grand Prix went to ‘Hope Reef’, for Mars Petcare, by AMV BBDO, London. Cannes Lions also honoured two special awards.

The 2022 Cannes LionHeart was presented to girls’ education activist and Nobel Peace Prize laureate, Malala Yousafzai. The Entertainment Person of the Year was presented to Ted Sarandos, co-CEO, Netflix. The Media Network of the Year 2022 was also announced in the following rank: OMD Worldwide, Mediacom and Starcom.

Zylka Now Head Of Perspektive Deutsches Kino

STARTING on August 1, journalist, author and presenter Jenni Zylka will be the new head of Perspektive Deutsches Kino. Zylka has been involved with the Berlinale for many years now: She has been moderating festival press conferences and film talks since 1999, and has been on the Panorama selection committee since 2006.

She will be taking over the position from Linda Söffker, who bid the festival farewell in April 2022 after 12 years as section head to take on new tasks at the DEFA Foundation.

Zylka has been a culture and film journalist for print and radio since 1995. She’s a member of the Grimme Award jury and the FSF (German voluntary television rating commission) board of examiners, teaches journalism at the AMD Akademie Mode & Design Berlin, and works as a screenwriter and author.

“We are looking forward to working with Jenni Zylka as the new section head of Perspektive Deutsches Kino. Her many years of experience will maintain and fortify the section’s status as a platform for German film talent and its connection with the international film industry,” say festival directors, Mariette Rissenbeek and Carlo Chatrian.

Live Screening For Durban
International Film Festival

THE University of KwaZulu-Natal’s Centre for Creative Arts (CCA) will host the Durban International Festival (DIFF) from July 21 to 30. The 43rd edition of the festival programme speaks to the curatorial theme of: “Adaptation, Survival and Sustainability”.

The festival will present a selection of South African premieres, which include a diverse number of features, documentaries and shorts, as live screenings at Suncoast CineCentre in collaboration with Avalon Group. The festival has curated a hybrid film presentation programme consisting of almost 200 Features, Documentaries, Shorts and Student films.

The programmes greatest strength is its 50 per cent female content contribution and representation. Some of the feature films that highlight these themes include: Donkeyhead (Canada), directed by Agam Darshi, Juwaa (Belgium), directed by Nganji Mutiri, Klondike (Ukraine), directed by Maryna Er Gorbach, Public Toilet Africa (Ghana), directed by Felix ‘Kofi’ Ofosu-Yeboah. Others are, Ring Wandering (Japan), directed by Masakazu Kaneko, Skeletons (South Africa), directed by Jade Bowers, Valley of a Thousand Hills, directed by Bonnie Sithebe.

“The DIFF prides itself on discovering and nurturing new talent, and each year we select films from filmmakers from various countries, including first-time feature-length directors.

The 43rd edition is no exception with almost 30 per cent directorial debut feature-length films programmed, which we are very excited about,” says Festival Manager, Valma Pfaff. The entire festival programme will be released online on July 1st at