Sterling Bank powers West Africa’s Largest Food Festival
Sterling Bank has promised to light up Lagos this festive season, as it brings together the best of African and international cuisine and mixology at the widely acclaimed #EatDrinkFestival.
The two-day event is scheduled hold between December 26th & 27th at the Lekki Coliseum from 12pm to 8pm daily.
Presented in partnership with Eat.Drink.Lagos, the festival features live demonstrations from top chefs and mixologists as well as pop up shops from a selection of the city’s finest food vendors.
The event, which started in 2014, to showcases how local culinary enthusiasts have become the favourite curation of food and drinks in West Africa.
Chief Marketing Officer, Sterling Bank, Ibidapo Martins, said the goal of the festival is to create an unmatched culinary experience of Lagos’ best food and drink brands, adding that the bank’s decision to participate will ensure that residents in Lagos and its environs enjoyed the best flavours the city has to offer during the festive season.
Folayemi Agusto, co-founder, Eat.Drink.Lagos, said the festival was created as a platform for local food vendors to connect with their customers without the limitation of their physical locations.
“There were a number of food vendors from which I ordered lunch to my office daily, but many people didn’t know about them. The idea we had was to give these vendors a platform to meet their customers in person without having to own a storefront – because the cost of one is prohibitive for many of these small businesses. We expanded this year’s edition to a two-day format to accommodate a wider selection of exhibitors, and have also put plans in place to make the experience hassle-free for all our guests,” Folayemi enthused.
The organisers also disclosed that a careful vendor selection process was put in place to ensure that the experience was unique for each attendee regardless of dietary restrictions, allergies or cravings.
Beyond the vendors, the fifth edition will showcase over a dozen unique events for guests looking for an experience that is more intimate and immersive.