Un-ited A-rtistes’ satellite television berths
A group of veteran artistes and celebrities have floated the country’s first non-subscription paying satellite station, offering the full services of a cable and online streaming channel.
It is appropriately called the Un-ited A-rtistes Satellite Television (UNASTV), it is a gender sensitive company with women taking up the strategic positions like board’s chairman, CEO and managing director. Men are not left out on the board but in the supportive background positions.
Some key distinctive features of UNASTV are:
• A non-subscription-paying cable station that frees the subscribers from direct payments, of their subscriptions, in cash.
• Strategic partnership with various brands to eliminate their current humongous budget on advertising and widen the reach of such advertisements and promotions to achieve the goal of the target audience not just being reached but also enlisted for their sustainable patronages.
• Financially empower the frontline veterans, arrange and entrench a system of mentoring that will ensure the growth of young talents to stem the present rising incidence of mediocrity and indiscipline in the industry.
• Give opportunity to all the movies and musicals ever produced in Nigeria that people are yearning for but could not be found either on retail shelves or any other public distribution channel, including a global spread channel for international streaming of grade “A” contents..
The channel will also animate the rested photoplays publications as the forerunners of the present entertainment industry like Lance Spearman, Sadness And Joy And The Popular Yoruba Photoplay, Atoka plus the works of all the legends and pioneers of our entertainment industry like Hubert Ogunde, Duro Ladipo, Kola Ogunmola, Ade love, Rex Lawson, Bobby Benson and a host of others, including popular national television programmes.
Children cartoons will not be left out but for the subscribers, it will be a choice of local folktales and foreign options with huge employment opportunities for Nigerian writers, producers and productions hands to continually churn out the local folktales cartoons.
Also on the UNASTV’s content is a separate channel for all the cultural events and monuments across the country. There will be a Discovery Channel on UNASTV but not just for Nigeria’s cultures and fauna now faced with threats of extinction but also for all ideas that people from across the country may have for the overall benefits of the majority.
UNASTV plans to build and operate a 24/7 live studio on the level of CNN, BBC and Aljazeera for hard news, features and sports reporting, with a pan Nigerian outlook of retired but not tired broadcasters so as to return them to doing what they know how to do best and supported as necessary by young, active and firebrand award winning journalists from across the country.
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