Spotlight  

Meet Ayrubber, ex-OAP, philanthropist and TikTok Nigeria’s manager

By Guardian Nigeria

09 July 2022   |   12:38 am

Share on Facebook Share on Twitter Share on WhatsApp Share on Telegram

One thing the life of Adedoyin Ayomide Samuel, popularly referred to as Ayrubber, TikTok Nigeria's Creator Operations Manager, reminds us of, is resilience and hardwork. Ayrubber, perhaps, started at the base of the basement of life than many of us did, but he had something in him that would never allow him contemplate giving up.…

Adedoyin Ayomide Samuel, popularly referred to as Ayrubber, is TikTok Nigeria’s Creator Operations Manager.

One thing the life of Adedoyin Ayomide Samuel, popularly referred to as Ayrubber, TikTok Nigeria’s Creator Operations Manager, reminds us of, is resilience and hardwork.

Ayrubber, perhaps, started at the base of the basement of life than many of us did, but he had something in him that would never allow him contemplate giving up.

Adedoyin Samuel began his tertiary education at the Nigerian Institute of Journalism (NIJ) in Lagos and developed passion towards the profession. He used the mandatory period of his industrial attachment to pay the price and prepare himself for what was going to become the crowing for him.

“I have given in to a lot of risks, but a notable one was back then on Lagos Traffic Radio when I was an Intern. My shift with the other Interns was meant to end by 5 pm and the next one was by 6pm to 9 pm,” Ayrubber recollected recently in an interview.

“My other colleagues have gone home, but because I wanted to learn more, I had to stay back with the presenter on duty to see how he did his thing. I did this so many times and it helped me. That was one of my biggest risks among sleepless nights in school”.

Ayrubber developed himself to become a voice-over artiste, which further gave him the edge in the industry and he became one of the best while he graced the microphone and camera for several years. His golden voice was behind many radio jingles.

One of the things that also separated the TikTok Nigeria’s manager is that, he is a regular visitor to many orphanages and care homes in Lagos. Ayrubber would always play his part to sustain humanity by donating food items and other essential household needs to them.

Ayrubber is a creativity freak, even right from his time as a media personality, during which he had the foresight to identify talents and manage people, with one objective in mind; create content.

“As a talent manager, my drive has always been to make sure I helped someone from point 0 to 100. I have always tried to see the talents and make them blow. I just want to make an impact and it’s not necessarily about the money.

“That is when the content creation comes in when you see a talent you connect them to become a better person and also give support for the development of such talent,” Adedoyin Ayomide Samuel had stated.