Emirates connects fans to ICC Cricket World Cup
EMIRATES Airline has launched a celebration of cricket with fans the world over, as the national teams from 14 countries commence their journey for the glory and the title of world champions at the ICC Cricket World Cup in Australia and New Zealand.
As the official worldwide partner of the ICC, Emirates is a sponsor of both the Cricket World Cup and the event’s match officials selected from the Emirates Elite Panel of ICC Umpires, the Emirates International Panel of Umpires and the Emirates Elite Panel of ICC Match Referees.
The Tournament will run until March 29 with teams from Afghanistan, Australia, Bangladesh, England, India, Ireland, New Zealand, Pakistan, Scotland, South Africa, Sri Lanka, United Arab Emirates, West Indies and Zimbabwe competing to be crowned world champions.
Emirates’ celebrations will focus on sharing in the action with fans following these teams throughout the event, and also supporting the Emirates Elite Umpires and Referees who have one of the toughest jobs of the tournament.
“We’re proud to be the official airline for cricket through our long standing partnership with the ICC and the many other partnerships we have with cricket globally – from major competitions to local grass roots clubs,” said Boutros Boutros, Emirates’ Divisional Senior Vice President, Corporate Communications, Marketing and Brand.
“Cricket inspires passion from people from all walks of life, and with the continual innovation and fresh thinking being applied to the game, it is clear the sport has never been stronger.
“Emirates serves customers in 13 of the 14 nations participating in this year’s ICC Cricket World Cup. We look forward to celebrating the best moments of this passion-inspiring sport with cricket fans across the globe, particularly those who will be following their national teams – hopefully to the final,” Boutros Boutros added.
As the Tournament opens, many cricket fans have already had the opportunity to spot, and also experience flying one of the 10 Emirates A380 aircraft specially “dressed up” with the ICC Cricket World Cup 2015 logo.
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