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Firm unveils vision 2030 strategy at anniversary

By Opeyemi Babalola
29 October 2022   |   2:34 am
A firm, Mondelēz International (parent company of Cadbury Nigeria Plc.) has celebrated its 10th anniversary. It also unveiled its Vision 2030 strategy, with a global, enterprise-wide recommitment to its purpose

Cadbury Nigeria<br />

A firm, Mondelēz International (parent company of Cadbury Nigeria Plc.) has celebrated its 10th anniversary. It also unveiled its Vision 2030 strategy, with a global, enterprise-wide recommitment to its purpose of empowering people to snack right.

Entering its second decade, the company is well-positioned to become the global snacking leader by winning in chocolate, biscuits, and baked snacks.

The Chairman and Chief Executive Officer, Dirk Van de Put, said: “We have so much to be proud of since Mondelēz International was born in 2012. We have delivered sustained growth and strong financial performance, while continuously innovating to stay ahead of changing consumer tastes and navigating a dynamic external environment. As we recognise this important milestone in our company’s young history, our 80,000 talented ‘makers and bakers’ around the world are even more passionate about creating the right snacks, for the right moments, made the right way for many years to come.”

“Each October, Mondelēz International celebrates its yearly Purpose Day – encouraging employees to pause, reflect, and refocus on their roles in advancing the company’s Purpose. This year’s event features a wide range of community outreach, volunteering, mindfulness, and wellness initiatives across the company’s global operations.

“For example, employees in West Africa (Nigeria and Ghana) are embarking on a community development project and mentoring some Upper Primary/Secondary School students on career choices, as part of activities to celebrate this year’s Purpose Day.

“In 2018, Mondelēz International Foundation launched an estimated $ 1 million project in Nigeria tagged the Nutrition and Healthy Lifestyle programme, to teach children in nine public primary schools within Cadbury Nigeria’s host communities in Lagos State, the importance of adequate nutrition, increased physical activities, and gardening skills. The project ended in 2021 with success stories.

“Mondelēz International had earlier invested $400 million in Cocoa Life, the company’s signature programme designed to source cocoa more sustainably while helping to tackle the root causes of complex challenges facing cocoa farming communities, and contributing more than $50 million since 2012 to organizations focused on healthy lifestyles through the Mondelēz International Foundation. Ghana is one of the beneficiaries of the Cocoa Life project. Nigeria also benefitted from the healthy lifestyle programme.

The company’s celebration culminated with the ringing of the closing bell on the Nasdaq Stock Exchange to mark Mondelēz International’s 10th year of listing.