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To equip its civil servants with the right skills to communication the importance of hygiene and healthy living, Lagos State Government has trained about 100 civil servants on strategic communication for a clean Lagos. Speaking at the opening session of a two-day workshop on, Strategic Communication for a clean Lagos, Ambode represented by the Commissioner for Establishment, Training and Pensions, Dr Akintola Benson Oke, highlighted some negative implications of environmental pollution, revealing that while children make up 10 per cent of the world’s population, over 40 percent of global burden of disease falls on them, with more than 3 million children under age five annually from environmental factors.
“Pollution is one of the biggest global killers, affecting over 100 million people. That’s comparable to global diseases like malaria and HIV.
“People who live in places with high levels of air pollutants have a 20 per cent higher risk of death from lung cancer than people who live in less populated areas.”
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This, to him, is why efforts at making Lagos a cleaner city must be taken serious and the issues well articulated.
“Most importantly, there are a number of factors and practices that may not be so easily understood by the generality of the populace. This is where strategic communication becomes of utmost importance.
“What strategy are we going to adopt to communicate to our people the concepts of clean energy as renewable energy which does not deplete natural resources or cause environmental harm?”
