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A Beautiful struggle to screen at Vlisco&Co creative network


All is now set for the return of the Vllisco&Co Creative network billed for Thursday, July 18, 2019. Holding for the third time in Nigeria since inception, the initiative has since grown to 52 young and experimental participants across West and Central Africa. This time, it’s all about Lagos.

In the same spirit of collaboration and cooperation as it has done in the past, Vlisco&Co is continuing its work in the creation and network of young and experimental creative across Africa, with focus on Nigeria, connecting, defining and demonstrating the interpretation of African culture in modern Africa, but doing this through film.

Last year, the brand explored the culturally rich Igbo land with its creative Nigerian network to research the ethnic group and its relation with their fabrics, followed by a round table gathering in to discuss the research and the concept of vlisco&co’s next edition. The result explored the old and the new Igbo culture, its myths, mystery, magic and its world of colours and symbols.

This year, Filmmaker, Dafe Oboro presents his film, A Beautiful Struggle, which shows his own perspective on the beauty of the streets of his home city, Lagos. The film is a fashionable portrait following a small-town man’s pursuit of stardom against a vibrant, psychedelic backdrop of Lagos city where music is his passion.

Dafe is accompanied by Abiola Olusola, who returns with Vlisco&Co for a second time and whose brand expresses above all, women empowerment and Papa Oyeyemi, who joins Vlisco&Co for the first time with his own daring fashion statements.

With the explosion of young Nigerian designers and creative in the global fashion industry, and Nigeria as a central point for major fashion trends and influence, it’s no surprise that this year’s theme for Vlisco&co focuses on the city of Lagos as a key fashion influence and center of the film as it also holds a panel discussion with notable names.

The panel discussion will include life in Lagos, one of the most talked-about cities in the world with Lola Pedro moderating the discussion between Dafe Oboro, Papa Oyeyemi and Tushar Hathimarani.

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