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BJAN Unveils Plans To Mark 2015 Consumer Rights Day

By Abiodun Obisesan
27 February 2015   |   11:00 pm
DETERMINED to foist the widely accepted mantra that ‘consumer is king’ in the country, Brand Journalists’ Association of Nigeria (BJAN) has concluded plans to join the rest of the world to mark World Consumer Right Day celebration, which will hold with the theme ‘Healthy Diet.’    The event, which is scheduled to hold on Friday, March…

DETERMINED to foist the widely accepted mantra that ‘consumer is king’ in the country, Brand Journalists’ Association of Nigeria (BJAN) has concluded plans to join the rest of the world to mark World Consumer Right Day celebration, which will hold with the theme ‘Healthy Diet.’ 

  The event, which is scheduled to hold on Friday, March 13, 2015, at White House Hotels, GRA, Ikeja, will also be used to honour individuals who have contributed to the nation’s marketing communication industry and consumer empowerment in 2014.

  According to the chairman of the association, Mr. Goddie Ofose, the decision to join the rest of the global community in celebrating consumers is to deepen conversation on issues affecting consumers with particular focus on the plight of consumers in Nigeria.

  “We are using this forum to reawaken stakeholders in the industry that they have a duty to protect consumers. Our role as journalists is to educate, inform and entertain. It also includes agenda setting,’’ he stated. 

  However, the association has developed theme ‘Implication of Unhealthy Diet to National Development’ to fit the event with the local industry.

  Director-General of Standards Organisation of Nigeria (SON), Dr. Joseph Odumodu will deliver the keynote address at the event.  Those who will discuss the paper include Director-General, NAFDAC, Dr. Paul Orhii; Director-General Consumer Protection Council, Mrs. Dupe Atoki; Publisher, BusinessDay Newspaper, Mr. Frank Aigbogun; Managing Executive, UAC Restaurants, Mr. Mark Hedderwick; and CEO Purples Consult/President, Consumer Advocacy Foundation of Nigeria (CAFON), Mrs. Sola Salako.

  According to Ofose, “the event is an initiative of BJAN in commemorating consumers in Nigeria as well as recognising those who have championed their cause in previous years.

  “It is imperative that those who have contributed meaningfully to the betterment of consumers and the industry at large be recognised to serve as a springboard for encouragement.” 

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