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Helen couture launches luxury flagship store with state-of-the-art party


Creative Director and founder of Helen Couture, Helen Chukwu

Luxury brand, Helen Couture recently threw its doors open to celebrate the launch of its new flagship store in Dolphin Estate, Ikoyi, Lagos. The fashion brand debuted its exclusive collection of luxury bridal, bespoke and ready-to-wear pieces.

The uniquely tailored pieces were complemented by the beautiful aesthetics of the atelier, which perfectly exuded sophisticated, exquisite and timeless fashion in line with the theme of the event.

The illumination and radiance reflected coupled with the vibrant colours of the dresses, created a picturesque backdrop for guests to take beautiful pictures. Particularly stealing the show was the Glory dress; an ivory coloured bridal-inspired work-of-art perfectly handcrafted and beaded with authentic pearls and feathers.

At the event, Creative Director and founder of Helen Couture, Helen Chukwu, raved about the collection saying: “I’m super excited that everyone can finally get to see and appreciate these pieces. A lot of hard work, time and resources have been accumulated to bring this collection to fruition. Helen Couture isn’t just any fashion brand, we are dedicated to making every woman feel special and stand out in our pieces. We provide a diverse range of styles for the modern woman with style”

The upscale event attracted big-wigs in the Nigerian fashion and lifestyle scene, celebrities and personalities from different walks of life who came include Toke Makinwa, Idia Aisien, Dj Obi, L.A.X, Denola Grey, Swanky Jerry and many more.

Helen Chukwu is the founder and Creative Director of Helen Couture, which launched in the UK in 2011 with outlets in Dubai, Los Angles and now Lagos. She has worked with Dubai’s biggest Fashion House, and with renowned Nigerian fashion designers including Lanre Da Silva-Ajayi. Helen draws inspiration for her design from all her travels and experiences and with her having so much experience and success under her belt; she says fashionistas are in for a treat.


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Helen Chukwu
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