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How to best grow your Instagram followers organically

By Guardian Nigeria
14 November 2021   |   6:23 pm
One of the key success metrics of an effective Instagram marketing strategy is steady follower growth. Even with amazing content and a creative marketing strategy, gaining Instagram followers who are genuinely interested in your brand is a tough challenge for many businesses.  Important Instagram Follower Statistics for Businesses But first, let’s take a look at…

One of the key success metrics of an effective Instagram marketing strategy is steady follower growth. Even with amazing content and a creative marketing strategy, gaining Instagram followers who are genuinely interested in your brand is a tough challenge for many businesses. 

Important Instagram Follower Statistics for Businesses

But first, let’s take a look at some Instagram statistics that are relevant to business accounts on the platform.  

According to HootSuite, one of the select few third-party apps approved by Instagram:

  • There are over 140 million Instagram users in the U.S.

  • Out of the more than 500 million daily active users, 200 million visit at least one business profile every day.  

  • A whopping 90% of Instagram users follow at least one business on the platform. 

  • Each month, 130 million users make direct purchases on the platform. 

  • About 81% of people research products and services on Instagram. 

  • Nearly 60% of people say they have become more interested in a product or brand after seeing it in Instagram Stories. 

  • Around 36.2% of B2B decision-makers research new products or services on Instagram.  

  • The average monthly Instagram followers growth for business accounts is 1.46%

Instagram Growth Tools to Help You Gain More Followers

Growing your Instagram follower base organically can often feel like a painfully slow trek up a steep mountain. But there are strategies you can employ to give your follower numbers a boost. Using an Instagram growth tool is probably the most popular option for getting more followers. Here is the number one option when it comes to Instagram growth tool, along with a top contender as a comparison.

Why is Path Social the Best Instagram Follower Growth Option?

When it comes to growing your Instagram account AND using third-party apps, Instagram’s Terms of Use clearly state that automation is a big no-no. The platform wants to emphasize “organic” growth, so the use of bots, automated follows, likes, and comments, and fake accounts may get a profile temporarily suspended or permanently banned.

Path Social positions itself as a growth service that only delivers organic Instagram followers through authentic engagements. How do they do it? 

  • They use a proprietary AI targeting algorithm that tracks down real Instagram users who are most likely to be interested in a brand, based on the brand’s target audience. 

  • They have a team of social media experts that do real work and promote a brand’s content to the right people. 

  • They partner with thousands of real Instagram influencers from every niche and industry to help brands not only to expand their reach further but reach the right people. 

Path Social engages in all the best practices for Instagram follower growth on behalf of their clients. And they leverage their own connections with well-known influencers and profiles to help their clients grow their Instagram followers. So the results they deliver are organic and engaging. Path Social does all the heavy lifting and they do it at an accelerated pace. 

Pricing

Source: https://www.pathsocial.com/pricing/

Not only does Path Social provide the best follower growth, but they also do it at the most affordable prices as well. With their Instagram Elite plan, you can get up to 3,500 quality Instagram followers along with advanced targeting and dedicated support. This is more followers at a more affordable price compared to any other Instagram growth agency. 

When it comes to price, results, and customer service, no one has Path Social beat. You don’t even have to provide a password, so you know that your Instagram account is 100% safe the entire time. 

Ampfluence

Ampfluence is a highly-touted Instagram growth agency that claims to build an Instagram community without automation or bots. However, seeing the services they provide and the fact that you must provide an Instagram password, it’s clear their claims are false. In order to do their “active management”, they must log in to your account and automate the DMs and comments. They will also perform the widely-known follow/unfollow method which is clearly against Instagram’s terms of service. 

Source: Ampfluence

Their prices for their plans are also astronomical. They don’t mention anything about followers, only the number of DMs and comments they will provide, which is low for $299 a month. Rather than spending this much just for DMs and comments, and risking getting your account banned, you’re better off doing it yourself. Or, you can give Path Social a try. 

Final Thoughts

Over the years, Instagram has become a powerful platform for businesses that are looking to establish their brand and expand their reach. Getting started on the platform is a challenging task, but with the right tools, your brand can grow Instagram followers steadily and achieve its engagement and marketing goals.