‘My music focuses on love, romance, money, family and heartbreaks’
Nigeria-born and Canada-based rap artiste, Taiwo Oyinloye, who is better known in the entertainment industry as John Tony, has said that his music artistry is hinged on the influence of Drake, Juice Wurld, and Playboi Carti.
He also stated that musicians of this generation are releasing evergreen songs in their own unique way, stressing that they sing songs that the audience can understand and relate to.
John Tony made the assertion while trying to clarify on the opinion that music of this generation cannot stand the test of time, unlike what renowned musicians like King Sunny Ade, Chief Ebenezer Obey, Fela Anikulapo Kuti, Onyeka Onwenu among others whose records are filled with evergreen songs.
According to the soul singer and songwriter, who’s debut single, Would You Mind? — a hip hop-pop track that offers assurance and expresses adoration for a special person that is enjoying massive airplay and download across electronic and digital platforms, listening to their songs has helped his versatility as an artiste.
He stated that his music preaches love and the desire for a good life, adding that his ultimate desire is for his audience to embrace the true virtues of love — willingness to go all the way and be there for one another — through his music.
“My music focuses on love, romance, money, family, and heartbreaks. I use my music to express my emotion in an imaginative and beautiful way thereby exhibiting my songwriting skills,” he said.
Commenting on the song, Would You Mind, the Kwara State indigene said it was written during a period of time when he was doing everything he could to get someone’s attention, even though it didn’t end in his favour.
He stated that the single centers on the endangerment of love as a positive entity. “It is disheartening to see how much love has been bastardized and its powers abused in this current age,” the singer said while emphasizing a goal to restoring its efficacy in society.
“Love is a strong force. It is the basis on which the earth was created and everything therein was formed. It is a powerful emotion which has the capacity to effect massive positive changes. However, it is disheartening to see how people have destroyed love.
“The theme of my first single is centered on ‘love’ in order to redefine what love is. Not withstanding the fact that the superficial plot is focused on an expression of deep-seated feelings of love for a beautiful lady, the song with its lyrics has even deeper meaning and messages for everybody, regardless of their relationship status,” John Tony stated.
He continued, “It exhibits the qualities of love, chiefly of which are its optimism and strong faith in the person being loved. With these, I intend to teach people the need to embrace the real virtues of love – willingness to go all the way and be there for one another.
“I found the murky cover art for the single to fit in that context, as it complements the beat’s mournful and bleak synth tone.”Utilizing the roots of his upbringing in Lagos and translating them to his current situation in Toronto, Canada, the budding artiste says he strives to expand his unique perspective on an otherwise largely overlooked hip-hop scene.
“I grew up on Lagos Mainland. My experiences growing up in that community has shaped my life to be resilient and optimistic in whatever I do.” Asked which Nigerian artistes he would like to collaborate with and why, John Tony said, “I will like to collaborate with Wizkid, Olamide, Davido and Burna Boy because, growing up as a lover of Afrobeats, all of these musicians have brought their own style and talent, which has impacted my life positively.
With his latest project, John Tony has successfully demonstrate that emotional distance doesn’t simply make the heart grow fonder, rather it drives the heart insane, and often obscures that heart in a seemingly unbearable haze of infatuation can prove difficult to conquer for anyone. His vocal tonality comes across as sharp and somewhat strained, a workable contrast in conveying the thematic sentiments alongside the instrumentation. Hence his ability to sing across different genre of music including hip-hop, R&B, pop and Afrobeat.