Drew Uyi counts positives for African football in Osimhen’s move to Napoli
Europe-based football agent, Drew Uyi, has described Victor Osimhen’s transfer to Serie A club, Napoli, as a good development for African football, saying the move will open more doors for other young talents from the continent if it pays off.
Uyi also believes the move will allow the former youngster the opportunity to harness the value of his current status as a world-class star, which he must work hard to sustain.
“It is even good that Osimhen didn’t cede his image rights to Napoli, so, he can exploit it to make the most of his personal brand, images and logos.
“He can also get hitch-free endorsements and sponsorship with the help of a seasoned and experienced brand manager. Such persons can help him derive huge financial benefits that can measure up to his salary,” Uyi said.
Uyi advised, “African footballers to learn from the way Osimhen demanded a share of the rights to his image. Napoli always demanded 100 per cent control of image rights no matter how big the player is.
“It shows that he knows his worth. For a long time, Africans have not got their true market worth unlike their foreign counterparts.
“Osimhen’s transfer to Napoli is a good benchmark. African athletes should look beyond their pay packet. They should look at building powerful brands. It shouldn’t stop here, I would definitely love to see more of this.”