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Elliot, stakeholders want development programmes for talented youths


Member of Lagos State House of Assembly, Desmond Eliot (left); Marketing Manager, Promasidor Nigeria Limited, Abiodun Ayodeji; and Rector, Cowbell Football Academy, Godwin Dudu-Orumen with the captain of River Benue Football Team, Master Daniel Pogbe, at the closing ceremony of Cowbell Football Academy Summer Camp held at the National Stadium, Surulere, Lagos… at the weekend.

A Lagos State lawmaker representing Surulere Constituency, Desmond Elliot, Executive Chairman of Lagos State Sports Council, Dr. Kweku Tandoh and a former president of the Athletes Federation of Nigeria (AFN), Mr. Toni Urhobo have advocated the articulation of programmes that would encourage and support kids who are talented in different sports.

They also advocated a private sector and government collaboration to unearth and nurture future talents for the country.


Speaking at the closing ceremony of this year’s Cowbell Football Academy Summer Camp held at the National Stadium, Surulere, Lagos, the stakeholders also commended Promasidor for its commitment towards developing young sports talents, calling on other private sector players to emulate the company and show sufficient support to the growth of the country’s sports.

The three-week camp, which is sponsored by Cowbell milk, the flagship brand of Promasidor Nigeria Limited, drew participation from young football talents between four and 18 years in different parts of Lagos and beyond.

Speaking at the event, Elliot, who is also a Nollywood star, said Promasidor deserved honour for playing a lead role in the development of football talents through the sponsorship of Cowbell Football Academy.

He argued that Nigeria could not grow its sports sector unless it made deliberate attempts to develop its young talents at their tender age.

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