Justin John Kaufmann aka ‘MorningKaufy’ is set to hold a live session for upcoming athletes and artists. He made this known via an instagram stories post earlier in the week. Kaufy said the live session was earlier scheduled for the 4th of July but unforeseen events and the tragedy that happened on the day made him cancel it.

“The tragic incident in Illinois on Independence Day made me decide to call off the live sessions. It just didn’t feel right to go on with it after such a sad and horrific incident,” he explained.

Kaufmann said the session will now be held on Friday the 15th of July. “During the live session, I will be giving out tips to young upcoming athletes on how to train and prepare for any competition, via my personal training and work out routines. I will also teach budding artists how to market their brand and maximize their fan base to attract investors and earn income.”

“Most upcoming athletes don’t know how to utilize the internet or leverage social media to their advantage. They don’t know how to maximize their online presence to attract endorsements or sponsorship,” he noted.

Justin Kaufmann is a pro triathlete, philanthropist and entrepreneur. He also specializes in helping upcoming artists market their music and promote their brand across social media platforms.

According to him, the live session will last for 2hrs, where 1hr:15mins will be for teaching and Illustrating, while 45mins will be for questions & interaction.

He said the session is open to all his followers, and anyone who is interested in pursuing a career in athletics and/or music marketing. The session will be streamed live on His instagram, and if all goes accordingly, it will become a fortnightly affair.

Kaufmann revealed that 3 participants will be randomly selected to train and work with him in his preparations for Ironman 2022 in Arizona later this year so they can gain practical experiences too.