My path to tech marketing and communications began unconventionally. Despite possessing skills using popular marketing tools like Mailchimp, Brandwatch, Google Analytics, etc. I wasn’t aware of the high demand for my skill set in the tech industry.

If you’ve been seeking new ways to improve your marketing efforts, then you’re in the right place. Here are 10 Proven Methods that will improve your marketing results

Marketing communications experts have argued that the most sophisticated marketing campaigns can falter if a company lacks genuine consideration for environmental and social concerns.

DentsuAgyle Nigeria, a Nigerian-based integrated marketing, media buying/investment, entertainment and production agency, has unveiled speakers and panellists for its one-day masterclass for students of the University of Lagos. Organisers of the masterclass noted that the event is curated for young female undergraduates and postgraduate students in mass communication and theatre arts departments, self-starters and entrepreneurs…

In today’s fiercely competitive business landscape, securing customer loyalty is becoming more challenging yet increasingly vital. As companies grapple with rising acquisition costs and aggressive competition, Emmanuel Smart, a Certified Management Consultant known for his groundbreaking strategies in customer relations and retention, sheds light on practical steps businesses can take to safeguard their most valuable…